Page 3 Advertisements Column 1

Te Awamutu Courier, Volume 53, Issue 3794, 12 August 1936, Page 3

No one buys a poor article twice THEREIN LIES THE SECURITY AFFORDED BY NEWSPAPER ADVERTISING. Women have found by experience that it pays to order household commodities by name. In business, too, it saves time and bother to specify well-known brands rather than enter into explanations and descriptions. Advertised goods have ta live up to a standard. Claims made must be substantiated. If the first purchase pleases, repeat orders are easily placed. Consistent newspaper advertising is a guarantee of Quality. Whether it’s a breakfast cereal, stockings, or a soap—motor spirit, paint, or polish—the purchaser gets what he wants and what ha pays for with greater speed and absolute certainty if he names the brand required. It’s Quicker—and Safer to Buy Advertised Goods!