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41» 3E WE USE NEWSPAPER ADVERTISING BECAUSE— William, 9. Paley, rice-prusident of the Congresg Cigar Company, finds newspapers extremely valuable in sales and gives these reasons for the superiority of the medium: • ‘*(1) Because we can expand onr contract aud efforts at will and, and on short notice, ap icondtt-i ions may dictate, « “(2) Because of the) advantages of perfect position. We can place our ads ih that part of the paper which the bigger majority of our buyers turn to. “(3) Because of the urge of its advertising the results that immediately follow. Tile reader presumes he has only to step around i the comer to gratify the desire* that has been created, and he ; acts. “(!4) Because dealers absorb a goodly share of the above feeling, and, in addition, they look upon this advertising as local and as real co-operation.” Dear Mrs Housewife. An admirer of mint i>nc© said to jne "What I do appreciate about you Is that* you are always so delightfully fresh and sweet.” “It is the way I am made. I suppose, but it is nice to get these compliments. After all, It Is nothing 'but the ■ truth and It is my ooasV that no matter how ion* you keep me, I am always fresh and quite sweet about having been over-looked for a month or two. I am not thin-skinned— in fact, I haven't any skin at all.** Now my rival —Ronh Suet—doesn’t know how to behave In a lady’s pantry. Leave him unattended for a taw days even, and he starts to look most disagreeable and grows horrible green whiskers —quite unfit to mix with anybody or anything.. But then It in not his fault, It Is Just his nature— you see he la so unreined. The refined all-ready chopped Beef Suet, SHB’EDDO. Always at your service. © To Restore Clouded Teeth The Dental Method to Color and to Firm Tender Gums, r I "'HERE iu now a way to quickly lighten clouded teeth. Tender gums, too, are firmed; given the healthy coral colour that is necessary to set white teeth off. Run your tongue across your teeth and you'll feel a slippery coating. That is film. Old-type dentifrices won't successfully combat it. : That's why your teeth have remained “ off colour " regardless of what you did. ■ ■ <; ' ■ ■; Now, in a new-type dentifrice called Pepsodent, thosie conditions have been met—you can clear that film off. Teeth whiten amaiiflglty. One's whole appearance thus is often quickly changed. ■mt MMMfMMnwn MAAM | • «Uaoc L»i——■ mmmmmam Soli everywhere in two sizes. 2002 Aft&eraible? fsmimmjtmß to ss l»rge Family Size Bottle 2/6. limn ® kQ7

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https://paperspast.natlib.govt.nz/newspapers/STEP19280503.2.65.1

Bibliographic details

Stratford Evening Post, Issue 50, 3 May 1928, Page 7

Word Count
434

Page 7 Advertisements Column 1 Stratford Evening Post, Issue 50, 3 May 1928, Page 7

Page 7 Advertisements Column 1 Stratford Evening Post, Issue 50, 3 May 1928, Page 7