Page 2 Advertisements Column 4

Stratford Evening Post, Volume XXXIX, Issue 92, 23 August 1923, Page 2

IT COMES MANY WAYS. But, However It Mav Come The Remedy Reaches All, Kidney complaint may begin from manv sources such as cold, injury by accident, or the result of other complaints. However it may come, Doan s Backache Kidney Pills always act beneficially. Let this fact be an everpresent memory with you. All sulterers should be interested in the following ; , , . .. 1 Mr Geo. Courtney, late of Ariel Street. Stratford, and who is now living in the country, says; “Doans Backache Kidney Pills having cured mo of a very severe attack of backache and kidney trouble which had defied other Remedies for a long time, it is with every confidence that i recommend this medicine to other sufferers The pain first started mmy back,‘and I thought it was the result of a strain caused through lifting heavy weights. As time wont on I got worse and worse, and, no one knows the awful agony I had to bear. i could not move without suffering torture. and was sometimes compelled to stay in bed for days. My secretions became affected, and I was subject to dizzy feelings. Even at night 1 trot little rest as I could not sleep for ffi n constant pain. Nothing I took did me any good, and I was beginning to think life was a burden. But all that is changed now; I heard ot Doan’s Backache Kidney Pills being a sur o cure for complaints similar m mine, so sent for some, and a thorough course completely cured me. Doan’s Backache Kidney Pills are spiel by all chemists and storekeepers aft 3s per bottle, or will bo posted on receipt of price by Foster-McClellan Co., 15 Hamilton Street. Sydney, But, bo sure you get DOAN’a. OPONGE CLOTHS, double width, all leading shades 2/11; 4(bn. Check Zephyrs, good quality, 1/11.— Rawles and Rawles.

Just opened -.new shipment of Warner’s and Ire’s Corsets and Brassieres. Ask to see our new models starting at 10/6. See also window display.—Rawles and Rawles. JERSEY Cloths in plain and fancy designs, \black, white, mole, fawn, kingfisher, etc; 14/6 yard.— Rawles and Rawles. Tricotines for blouses Dresses, Shirts, etc. famous for wishing and wear 3/9. to 5/11 yard.—Rawles and Rawles. gPRING COSTUMES.—This year our display is better than ever, and includes fawn, navy, mole, niggger, kingfisher, etc. The prices are surprisingly low. —Rawles and les. gATIN MOROCAINS, Trricotines, Crepe de Chenes, Skinner’s Satins and Taffetas are only a few of the new materials opening at Rawles and Rawles. REACHING THE PUBLIC. HOW TO 00 IT. Many people who have never sought publicity for their goods or products, and are almost ready t' 1 make a start, hesitate because of their uncertainty as to the methods or mediums to use. An authority on the question gives the following reasons why these people can safely resort to the daily newspaper. ; FIRST. Because the intelligent, well-to-do, or buying class in general, read one or more of their favourite newspapers, in fact, refuse to do without them. SECOND, Because the public has contracted the habit of reading the daily newspapers to learn the current novelties that have been p.aced upon the market. These papers are laily visitors to every family. Everybody must have the news who lives in any sort of a civilized common ty, and it is not the news alone that is of real importance to the readei ; the advertisements are also well 1 read, especially by women who are buyers of the household. DLnce, advertising has become an integral part cf the daily newspaper, and is sought after anc read with the same controlling inter ost as the news THIRD. The advertiser makes no mistake in using the daily newspapei for his initial campaign, because be _>an choose the territory or population best suited for his goods or require ments, and avoid a needless rnonev expenditure in trying to attract the attention of the whole people at once, and, moreover, because he is able with a minimum expenditure to de termine in a short space of time a i policy for th« expansion and increase of his busine.ss. FOURTH The last md strongest reason itbecause the circulation >f .icwspap ers are now so large and constantly growing, that the merchant oi ad vertisc - « obtaining new customers choose tho territory or population in a far-distant territory that the press now covers. Action is some thing—resuLs are everything in these modern tunes. Consequently, if an advertiser desires to feel tin buying pulse of a certain community or country at large, or, in othei words, find >nt the saleable mem of bis goods, there ir no medium Incan use to such good advantage as the newspaper. You can get action right awav.

Up-iu-aaib jou Pruning call ht rhp Hiratfnrrt Evanlm* Post J>UTTER-WRAPPERS.~To Dairy farmers who make their own butter; Obtain your butter-wrappera at the “Stratford Poj3t" Job Printing Office.