Page 7 Advertisements Column 3

Southland Times, Issue 24592, 14 November 1941, Page 7

for MOTHERS W ONLY! rfjs — Lichfield .1 I’ '9\ | l LICHFIELD RETURNS THANKS TO J' ? ■ iiiiiiiiiiiiitiiiiiiiiiiiiHiiiiiifiiiiiiiiitiiiiiiiitiiiiiiiiiiiniiitiiiiiiiiiiiiiiniiiiiniiiiiiniiniiiiiiiiiiiiiiiiiiiitiiiiiHiiiiiini THE MOTHERS OF NEW ZEALAND I' : M iiitiititiiiiitiiiiiiiiiiiiiiiiiiiMiuiiitiiiiiiiiiiiniiiiiiiiiiiiiiitiiiiiimiiiiiiiiiiiiiiiiiiiHiiiiiiiiiiiiiiiiiiiiiiiKiiiiiiiiiiiiiiiD BOYS. MOTHERS THEMSELVES j ■■gM DESIGNED THE NEW LICHFIELD limit iiiiiiiiiiiiiiiiititiiiiiiiiiiiiiiiiiiiiiiiitiimiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiitiiiniiiiiiiiiiiiiiiiiiiiitiiiiiitiiii 1111111 nun BOYS’ SHIRTS. i \ flllllllllllllllllllllllllllllllllllllllllllllllllllllliui THEY WANTED A SHIRT WITH: BH®Bill A longer front opening. Tail vents also reinforced to stop tearing in the stitch line. v -L ’ A stronger and neater fitting \ : 11 7 shoulder. Buttons to be sewn through a \ I \ i double thickness of cloth so they \ \ Sleeve openings reinforced to stop cannot puU througll : tearing. . • ' Only strong, hard-wearing, good No item in a Woman’s Sleeve openings long enough to washing English material to be Wardrobe gives her better enable cuff to lie flat when ironing. used _ service than her smartly tailored .. . • Two rows of double lockstitch Heavy strong buttonholes. stitching everywhere sewn with the Wf strongest cotton. A better fitting shirt. @ So Lichfield instructed their designers to build a shirt to the Mothers’ of New Zealand directions, and they have given you a There is nothing so permanent shirt they are certainly proud of, and they know that this “New in fashion as Lichfield boys’ shirt’’ will outlast any shirt ever made, thanks tume always in good taste, to the co-operation of The Mothers of New Zealand. Especially if it is one from our present splendid range. _ I'inest Worsteds, plain or pin ‘ ' / r— striped. Navy, Brown or Black. jS' B All sizes. |Q n 75/- g</gC 1 lEariwa Xci Frocks /’ / that z / ‘C® Sloffldgriw fw \ Barbara Lee designed these Frocks in > i ■ beautiful British Floral Art Silks — ‘ / ■’ '* n r * c h su btle colour com- j® ). '■*”l binations. Styled as usual in her '"-"W 'X y- ‘ individual manner these are the type ; ' of frocks that every well-groomed W / yAHHhC woman wants in her wardrobe. The \ 1 ' X O.S. size at 39/6 has long sleeves. ■?' sizes whrdfe s - s - w ” s - w ” w - s - W.X., O.S. >' \ A tTWs 3l z s s ( V 4 i J u i ' V-. : . T I QOO © G o w : i 1 Ji f w « r z , « / Sensation -- m Straws .agfl 'Hnfif'’' 'M'dSi 1/ Both Big Brims and Smaller Brims . . . young sophisticated shapes and / raore disnified styles • ’ ’ and all the wwn win ■ w rlßp®! / new colours that are decreed for WrlU WILL DL HS / HRi summer — And then, to cap all — a INVERCARGILL’S k < rSI-l I modest price! No wonder Smith’s CrADIFTT H’UADA 9 H MfflW ifll Millinery Salon is THE place to oLAKLEiI U HAKA I WSW* choose your hats. ENTER NOW !

The Wise Housewife Always Uses LINTON QUALITY COAL Advt