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Confidence v. Bluff The old Barnum idea that people like to be fooled is obsolete. Likewise the fancy that advertising which consists of catchy phrases or glaring types could sell anything and everything. Kingsland’s Good Footwear requires no such advertising to boom it, but of course, we continue to make known its goodness, but by honest straightforward statements. It retains fullest confidence, for its is always as good as it looks—is always in accordance with Onr High Quality Standard, and so remains the favourite by merit. . kingsland & CO. WE LEAD FOLLOW WHO CAS. -PHONE. 193 BOX 27 INVERCARGILL,

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https://paperspast.natlib.govt.nz/newspapers/ST19150724.2.55.2

Bibliographic details

Southland Times, Issue 17482, 24 July 1915, Page 8

Word Count
98

Page 8 Advertisements Column 2 Southland Times, Issue 17482, 24 July 1915, Page 8

Page 8 Advertisements Column 2 Southland Times, Issue 17482, 24 July 1915, Page 8