A GREAT ENTERPRISE

Poverty Bay Herald, Volume LXIV, Issue 19456, 15 October 1937, Page 10

A GREAT ENTERPRISE

YEARS OF PATIENT WORK PARIS EXHIBITION DISPLAY It will be of interest to New Zealanders to learn that the merits of a number of products which enjoy the confidence of their own households, are being extolled at the International Exhibition now in full swing m Paris. Prominent amongst these exhibitions is the Nestle pavilion, which the French weekly L’ll lustration recently praised in flowing terms. The article gave statistics and .indicated that there is no civilised country where the Nestle selling organisation is not established, now an important milk producing area without its Nestle factory. Illustrated in figures, there are 121 of these Nestle factories, employing 21,000 people, dealing with milk from 250,000 cows and supplying the consumer with more than 500,000,000 tins of condensed milk. These are the latest statistics. Invented By a Young Chemist Seventy-two years ago, the article continues, a young chemist at Vevey, Switzerland, working an a mpdest laboratory, invented a milk food his name was Henri Nestle. Within a surprisingly few years, Nestle’s Food was known far beyond the frontiers of his own country. Over the years, the organisation extended to England and America and eventually throughout the world. L’lllustration stresses the benefits enjoyed by humanity as a result of the efforts of the Nestle organisation to make available a milk food that is reliable under all conditions and free from contamination. The success attending the efforts of this company may best be observed, says the article, in the warm enthusiasm with which ils products are acclaimed, by mothers, doctors, nurses, mid-wives, in fact all those who are concerned with the preservation of infant Jife.

New Zealanders also will be interested to know that infants of European descent were not the only ones to benefit by the invention of Henri Nestle. Babies all over the world have been reared upon the products of the Nestle Company: Africans, Filipinos, Indians, Ceylonese, Javanese, Chinese: truly an inspiring commentary upon the benefits conferred by the untiring scientific and manufacturing efforts constantly being made by this company. Exacting Customers Of all raw materials, milk is perhaps the most delicate, liable to contamination and susceptible to bacterial attack. On the other hand, it is hard to find a more exacting customer than a baby. Manufacturers o J milk products therefore must needs shoulder heavy responsibilities. That Nestle’s have been able to bear these responsibilities is due to the perfection of their organisation and the efficiency of their scientific equipment for the control of not only raw material, but every stage of the manufacturing and processing. In addition, the results of their study and experiments in connection with special scientific preparations suited to the needs of particular cases, are placed at the disposal of the medical profession.

L’lllustration sums up by saying that the Nestle pavilion at the 1937 International Exhibition represents nearly three-quarters of a century of patient and conscientious work of a great enterprise.* It also worthily crowns their achievements. Perhaps the most notable achievement, as indicated by this French weekly, is the fact that, wherever Nestle products are found, infant mortality is decreasing. Hundreds of nurses sent out in the far corners of the world to give useful advice on baby problems, the spreading of the knowledge of hygiene in primitive regions —which serves to emphasise the importance of the that is being carried out, and raises their efforts above ordinary business considerations to the level of those who have made great contributions to the general well-being of all nations. l* v- <4^