FORD PICTURES
AT RECENT TUESDAY \ particularly entertaining programme of Koril all-talking] films will be shown in the Regent Theatre at 8 p.m. on Tuesday. May 4. From them, some idea will he' gained of the magnitude of Ford enterprise in the United Stales. Canada :,nd K'ngland. Some amazing tests are nortraved on Iho proving'grounds am. under'ordinary and extraordinary road conditions.
Few people realise that before ears are marketed they are subjected to the mosl rigorous tests under almost • impossible conditions in an endeavour lo discover the capabilities and performance. .P.riefly. Ihe films provide a convincing! demonstration of Ford quality, workmanship and stamina. It musl not be Ihoii'dil thai these extraordinary tests :l rc done lor the benefit of the photographer. -'w\ for those who view the Jill,,* Tbov are tests which are under- ,„,„,, ,l; lV in and 'Lty out bv different models and with slock cars only, .in order 1,, <,, mil']' actual working comlitions whether Ihe cars are standing up In the high standard of performance which is expected of I hem. \|| the films are made more interesting bv the inlroduction of humour, and cronoraUv spenkingi a very interesting; hour tail be spent at these'performances.
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Bibliographic details
Poverty Bay Herald, Volume LXIV, Issue 19314, 3 May 1937, Page 3
Word Count
195FORD PICTURES Poverty Bay Herald, Volume LXIV, Issue 19314, 3 May 1937, Page 3
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