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MARKETING OF WOOL

ADVERTISING CAMPAIGN ARRANGEMENTS TOR RESEARCH Tlie reference to the marketing of wool and the necessity for researeft in respect of wool in order to increase its use were mentioned by Mr. H. D. Acland, president of' the New Zealand Sheepowners’ Federation, in a conversation with a representative of the Christchurch Press. As to the advertising campaign, advocating the use of wool in preference to other fabiics, Air. Acland said that it ila d not been lost sight of and still was being actively pursued by the Federation.

During last session of Parliament, Mr. Acland continued, a deputation representing the whole of the farming interests of tho Dominion had waited on the Prime Minister, Sir Joseph Ward, and m response to the representations made Sir Joseph War’d promised to bring down legislation. A bill was drafted ready Air submission to Parliament, but was field over on account of the pressure of Parliamentary business. Possibly the unfortunate illness of the Prime Minister ’lso had some bearing on the decision to defer the legislation till the coming session. The holding over of this legislation was possibly all to the good, in view of the Australian decision not having icon arrived at, which would probably nut them in a better position to deal with the matter next session. The bill gave authority for striking a levy such as mentioned in the sub-leader in the Press.

NEGOTIATIONS WITH AUSTRALIA

Active negotiations were still in progress with the Federal Woolgrowers’ Council of Australia, and pending a decision being arrived at by that tody, the New Zealand Federation was leaving ih, stone unturned wit i a view to having every preparation made for a campaign, in co-operation witii Australian woolgrowers and the British Wool Federation, to advocate, by means of propaganda publicity, the extended use of wool I'm clothing purposes, and emphasising the great advantages, from health and economic points of view, of the usd if woollen fabrics.

Already the federation had appointed Mr. Bernard Tripp and Col. R. B. Neill its delegates to the conference of the British Wool Federation at Bradford in June next. At this conference one of the principal matters to he discussed would he the proposed “Use Afore Wool” campaign—a campaign that it was hoped would be world-wide. WOOL RESEARCH.

The question of wool research formed part of tile suggested legislation, in which there was provision for a portion of the proposed levy to be used for research purposes as well as for propaganda. The federation had at ranged with Dr Jv. Marsden, secretary of the department of Scientific and in ins! rial Research, for an extended series of comparative tests being carried out at the Leeds laboratory for the woollen and worsted industries Fleeces from Various breeds of sheep—Corriednle, Romney, haltbred, thrccquarterbred, and other breeds—would to sent to the laboratory and tested, with the view of eliminating what are considered faults from the manufacturers’ point of view. The result of these tests would be mada available to New Zealand woolgrowers, and should assist them to delete any faults, if any, of construction of the wool fibre. It was expected that the results of these tests would go a long wav to remove the objections recently voiced by Bradford experts.

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/PBH19300407.2.37

Bibliographic details

Poverty Bay Herald, Volume LV, Issue 17228, 7 April 1930, Page 6

Word Count
541

MARKETING OF WOOL Poverty Bay Herald, Volume LV, Issue 17228, 7 April 1930, Page 6

MARKETING OF WOOL Poverty Bay Herald, Volume LV, Issue 17228, 7 April 1930, Page 6