Page 9 Advertisements Column 7

Poverty Bay Herald, Volume LIV, Issue 16705, 24 July 1928, Page 9

RULES OF RACING-Part XV., Rale 13: By the entering of a horse every person having or subsequently acquiring an interest in such horse shall be deemed thereby to undertake neither directly nor indirectly to make any wager with a bookmaker in connection with such horse, or any other iu the race in which such horse is entered. Each entry shall contain, or if it do i not contain shall be conclusively assumed to contain such an undertaking, breach whereof shall be deemed \ oar-■ rupt practice of the turf within the meaning of Part XXXII. of these Rules. Horses' names must appear in the Official Calendar as having qualified or quali- . fication certificates must be produced at scales—Part VI., 26 and 27, N.Z. Hunts Association Rules. H. E. DODD, secretary. Note.—The club will pay the steamer fare one way only, from Napier or Auckland, on any horse accepting and starting at the meeting, which did not start at the Gisborne Racing Club's steeplechase meeting. The Gisbome Racing Club will pay the steamer fare one way only from Napier or Auckland on any horse accepting and starting at the meeting on July 26 and 28. Approved by Hawke's Bay Distriot Committee, June 1, 1928. H. S. MOSS, Secretary.

There s No Disputing that Advertising is accepted as a necessary part of modern business promotion. It has won a place for itself in. practically every industry. . Judicious advertising of reputable goods, backed by an efficient sales service, has proved profitable to the advertiser. But ADVERTISING always should be considered as ?. business enterprise, not as 11 magic formula for unearned WE SHALL BE PLEASED TO CONFER WITH YOU ON ADVERTISING IN A BUSINESS-LIKE WAY. Herald Phone 527 PRESENTATION LETTERING GOLD LETTER OR BLACK Promptly Executed at THI HERALD OFFICII.