A PRETTY CONCEIT.

Poverty Bay Herald, Volume XX, Issue 6785, 23 September 1893, Page 4

A PRETTY CONCEIT.

The enormous sales of the Waterbury

have led firms who do not care for a steady turnover at a legitimate profit to explore the purlieus of the Continent for cheap inferior 11 tickers "—wo do n>t call them watches— with which to " run the Waterbury.^ These possess one virtue only — that of showing the dealer a return of some 150 per cent, on his outlay. That they should keep time is a matter of no moment, 80 long as they resemble the VVaterbury in outward appearance, style of casing, &c , with sufficient closeness to deceive a careless or unwary purchaser. Firms doing this often say to us, " What do we care ; we can make five shillings more a watch on them than we can on yours ; and as for keeping time, well, our troubles about that." Buyers requiring reliable watches cm trust the VVaterbury, and the public requiring the correct time should see that they L.et it. The gents' or ladies' Waterbury, gold iUed or in sterling silver, are handsome, inexpensive, and durable ; whilst the nickel varieties are so well known that they require no further recommendation. It is a pretty conceit for here and there a stray trader to think his imports of the " Nebuchadnezzar," the "Millenium," the "Gonboug," or some other specially titled monstrosity, has any effect on the Waterbury market, whilst for every watch he nervously orders over one hundred Waterburys are always afloat for New Zealand. The real strength of the Waterbury lies in its absolute reliability, in other words its absolute refusal to keep anything but the correct time. We sometimes s..e " tickers"— we still bar them any other title — offered for sale which are really wonderful combinations. They not only exhibit the whole ef the celestial bodies on their faces, but keep time, or profess to, tell you the state of the money market, the amount of any particular member's indebtedness at Bellamy's, and the name of the next bank to reconstruct in Australia. The VVaterbury does not do this. It simply keeps correct time, and goes on doing so.