IT PAYS TO ADVERTISE
It certainly pays to advertise
The merchants who believe this and act accordingly are the merchants who are making the money. The merchants who don’t are those who are running l>ehiml every year because of lark of customers. There may he exceptions, but they do not affect the soundness of the rule. The psychology of advertising is not so difficult to understand. The things tha t are uppermost in our minds are the things that we rend about and hear talked about.
Advertising and its results illustrate the power of suggestion.'
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/PAHH19160215.2.36
Bibliographic details
Pahiatua Herald, Volume XXI, Issue 5357, 15 February 1916, Page 7
Word Count
95IT PAYS TO ADVERTISE Pahiatua Herald, Volume XXI, Issue 5357, 15 February 1916, Page 7
Using This Item
NZME is the copyright owner for the Pahiatua Herald. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International licence (CC BY-NC-SA 4.0). This newspaper is not available for commercial use without the consent of NZME. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.