JSMULSIQN for coughs $ colds A DVERTISXNG is accepted as a necesil sary part of modern business promotion. It has won a place for itself in virtually every industry. Rightly directed and prepared, advertising has proved .that it can return a profit to the advertiser. But advertising should always be considered as a business enterprise, and not as a magic formula for unearned success.
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Otago Daily Times, Issue 23370, 9 December 1937, Page 7
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63Page 7 Advertisements Column 3 Otago Daily Times, Issue 23370, 9 December 1937, Page 7
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