Page 2 Advertisements Column 1

Otago Daily Times, Issue 21148, 4 October 1930, Page 2

LADY ?>?><*> CE EEAUTIEIL u m i ■*•s % ¥ ft* if TOR tACR ‘MODERN—A MODERN % SPECIALLY MOULDED TO YOUR FIGURE ?? The Princess Line has arrived—definitely, and to stay. Skirts are longer. Waists are fitted. Busts and hips curve sleekly and gently. The feminine figure has once more become a thing of softly rounded curves. The eyes of men, so long fixed at street level, will rise to be directed at the waist. To achieve this fitted silhouette, you must wear a Foundation Garment designed for your particular figure-type. Here enter the new Berlei’s! Designed for the Princess Line—to hug the waist and. hips—to present smooth and flowing contours. Moulded for the Five Fundamental New Zealand Figure Types—adapted to suit the new mode. The Princess Line Berlei Foundations—wrap-ons, corselettes, controlettes, and brassieres—are now in the shops. No matter what your figure—no matter what type of frocks you wish to wear—no matter how much you wish to pay—there is a Berlei Foundation designed for you! Before you buy one frock in the new style, be fitted with the correct Foundation, .the Princess Line Berlei, created for you! Berlei (N.Z.) Ltd., Auckland. mum mm Remark the model shown above. One of the beautiful low-cut evening styles to imparl the Princess Line to the figures of the Tall, Sfim, and t Average Types ' . . . and ipw beautifully it does it! Then come, also Berlei Models to help' heavier figures attain the highlights ' of the mode—to achieve a restrained and becoming Princess effect, gracefully and effortlessly. The latter foundations come under the headings of Short Below ‘Waist, Big Hip, Big Abdo-/ men, and Heavy Average—all based pa -be ’five Funda - > mental Hew Zealand Figure Types, and ■ their subtle variations. £ Miris TRUE-TO-TYCE FOUNDATION CARVICNTS i, too,praiseits.silky supercreamed lather-rich in any water. Lux Toilet Soap —supercreamed and milky-white—is a soap that everyone likes. Men—because it does its job, because it gives such splendid lather in any water, because its scent is not obtrusive. Children—because the pure supercreamed lather soothes their delicate skins—the added creams take speciai.care of this. And women, of course—because Lux supercreamed Toilet Soap gives them the sense of luxury and perfect skin-care that before only the costliest soaps provided. Buy a tablet to-day and introduce it to your home. s 7 r rest t£a "see ‘"s sb■•3 iv«U' v an" I**2 *7 gu T 0* •N^ST Supenstnsi L\ Supercreamed TOILET A PRODUCT OF LEVER BROTHERS (N.2.J LTD . FETONE

m r