Page 2 Advertisements Column 1

Otago Daily Times, Issue 20793, 12 August 1929, Page 2

oO C^G & D.LC • DUNEDIN 5/it Some plain shot effects! others gorgeously Brocaded with chrysanthemums, and in conventional patterns. All the shades of the sunset—flame shot with gold, blue with bronze, green with silver, mauve with mole, and many other rich and decorative combinations. These materials are 38 inches wide, and are manufactured from art, silk. Just ideal for coat linings, especially for fur coats and for- dressing gowns, ’cushions, drapings, etc. Marked down from 8/1 I yard to a special price. yd. Write for Samples --m & gggßS* t Y S9Z m m I 4 At Last—a Player Piano with Perfect Expression Fortissimo or pianissimo, quick or slow, a haunting melody or rousing jazz—the v; j • / lay , Fool-Expression Player-Piano , makes it possible to have perfect music : r -S ,*" e “ on } e j or a “ occasions. No need to be a musician. Nothing ,to learn, r r You can sit down at a ‘‘Gourlay” straight away and, owing to the wonderfully 9 sensitive control provided by the pedals, you can play any piece of music with the timing, expression, and naturalness of a master pianist, bor your own amusement at odd hours, for entertaining friends, for dancing or jazzing, the "Gourlay” is supreme. GOURLAY FOOT EXPRESSION PIANO Demonstrations gladly given. You’ve only to hear the “ Gourlay ” once to know that a new era m player-pianoi music has amved-that the “Gourlay” is the logical instrument for the home where an ordinary piano would not be much used. Beautifully finished in oak, walnut, or mahogany. Price £135. Easy terms arranged. Old pianos taken as part payment. Sole Agents: New Zealand’s Oldest and Largest Music Stores.

Satisfaction Guaranteed. SALE SALE NOW ON! NOW ONS Our Big END-OF-SEASON SALE now in full .wing' BARGAINS S X E S BARGAINS FL® COATS 5 ("r hs '" • IlfGREY SQUIRREL KID COATS .... ’ ff 4 SEAL CONEY COATS. Black and Beaver, from 1 * I only BEAUTIFUL SKUNK STOLE !w gn *- W OX ! CH ? KER I S ’ ST °„ LES ’ and NECKLETS all greatly’ redS’ We also Specialise in RENOVATING and REMODELLING. The work is carried out by Experts at very Reasonable Coat ARCTIC FUR CO. Princes St«, Dun-din, nt i \l -.O'. tfr^FmFyyV!CTVWW.a>ltgg^CTJVy-JC!fgiw»iut w .B.iiw.» l ...UL....- ' * t,oou

Why the Newspaper ? NEWS AND ADVERTISING SHARE INTEREST. One Enriches the Other and Together they Rule the Onward March to Progress. R ° ,e - Advertising Manager of the famous international daily now*, paper, the Monitor, of Boston, says; WHY THE NEWSPAPER? Well, for one reason because newspapers publish news, and an advertisement ,s news. If it- isn't, it should be. The best advertisement is the best news. /‘The reader of a newspaper reads it because he wants to know what is coins on in the Isay world. He is after information. Up and down the columns he goes! something" educational ,oni,:,hmß s ! arfling ' on ano,h « something interesting, on another “While he is in this altitude of mind the newspaper advertiser is privileged to address him. H.s eye travels from a new, item to an advertisement, his thought travels with hi, eye. If the advertisement offers him an attractive piece of news, if the headlines «bou ‘ I! ,’ TlT*. UP ° n J hi u m ,h J a ‘ herC h SOme,hin 8 •« well know “» offers to L." * advertisement and to digest the information This is true the world over. In New Zealand our experience shows that SOUND ADVERTISING in the NEWSPAPERS is Most “ Pulling ” —Most Prompt-Most Profitable.