MILK BOOM.

Otago Daily Times, Issue 20708, 4 May 1929, Page 17

MILK BOOM.

mm's new phase- ; ■ ORANGE JUI(SE 100, . (FROU OtJB Own GoßßESßQ^pßfrl’.) . u' • SYPNE¥, 4F»I Sgrbydney has just emerged frqm a. Milk U eek-r-tlie culmination, one might say, of a campaign that haa been wtgcd by T# lct a ld .i: wpitter of Iscw South Wales, for pearly a quarter of ft century. Milk Week was opened by pr Artlmiy-and when he performed the ceremony he did nofc utter & word. Me did something much, more to the Mint, though.' He seised a bottle just f. ccucrly ns lie wopld the hand of en old In end. Quite expertly lie removed the can. iiisei-Nrtu drank the milk Wien a relish.-. His example has since been loiiowco b.v tnousaudar " " A Stall was erected m the centra of the citc—in Xfrr. tm place—and so great was the demand for mdk that there was the utmost difficuUy m meeting it. At a penny a oprton—that was ell that was cWgadt^mllk IH. -p k MP'l* laiitj. People stood three deep aroUnd the stall, all drjuhipg milk -nnd“ going back for more, even if the return did mean another scramble. These scenes were indeed remarkable. , If there is such a thing as perfect milkdrinking weather, then' Sydney experienced it during the Milk Week. It Van not so hut as to drive' people’ to’ Joiic drinks, nor cold enough to create a ■■demand for warming spirits. That might have been the secret of the success of the Week—this and the subtle ’and timeless • piopagauda of Dr Arthur and his friends. A*- 6 ™ W* Uv F eet etalls. .end mom than a thougaud gallons of mdk weve epnd.jily gt each, fn addition Urge QUaptities of milk were given daily by serious milk companies for .freodiutributipn at the schools. The various city missions also received free milk, and they reported ■<i gi cat eloinmul fop it; Eyop ftp restaur- ' r ‘ "Tiortcd that the demand for milk hod been greater tlmn pver before, and .. a hi to increase their supplies. during t)ie .campaign that every child should have § quart of milk U uay, out how i 8 this possible with'milk in the city costing'iOa a quarts It is suggested that if Dr Arthur did sometinng practical in tho. way of- reducing the price of milk he would achieve more Week Dbr 6r * aniß Wfc * spasmodic Milt i**S. lemai l ka ,ty e thing about the milk dfm at the stalls has been their youth; mpst of them seemed te .bo bethe ages of 15 and 25, and males C°nuneuti»B on Milk i ee j ir , °t, le l’ l day, a medical man declared that the heavjest drinkers of. beer and spirits these days- were middle-aged I " en -, Hg deduced from this that the apostles ot temperance were converting an enovinous number of young" folk in 'the cities. He pointed out that! the ; reformers ?Pj Dea } - G th|oal grounds,'- but concentrated. chiefly, on painting’ out the advantages to health and physique of drinking such beverages a| milk and orange mice ip plapp of intoxicant, As every body. recQgmscd.a passionate desire for physical, fUpesa was sweeping- <jver the civilised world at the present time, and nowhere was it more in evidence than. IB Sydney, vylierq every .other young man seemed to shine ? t R oma apgrt. With: soph people hard dinnkmg had lmeom«- iip♦Sfllipnnbm- ..Vouths - with • bear bottles sticking out of their hip popfets woie once regarded a? heroic, ’Now iliev. u-pre SInSS«. ,d “ ls ■■• H *W'W« ’ . It nil .suggests that the milk apd m-avitro i,re iM-r c omuig: into .