Page 5 Advertisements Column 3

Otago Daily Times, Issue 20690, 12 April 1929, Page 5

Thousands are The Mail Order Centre for Savings In a_ 29 years' march up the ladder of progress the two giant stores pictured here have grown from a tiny shop employing two salespeople—an astonishing growth that is the reward of serving the public with better values. As a result of the tremendous turnover and consequent great buying power, the stores have been able to reduce the cost of living for thousands of customers—in many instances goods being offered at wholesale rates. Scarcely a week passes but that some of the stores' departmental managers or buyers are on a tour of the northern markets in search of fashionable and first-quality merchandise at a lower price, and the savings thus obtained are immediately passed on to customers. The stores' European buying offices are situated in Golden Lane, London, where a staff of expert buyers is employed. In addition to this buying office, Mr J. W. Smith, the Managing Director of the firm, periodically makes a tour of European manufacturers, many of whom are now making lines exclusively for H. & J. Smith, Ltd., Invercargill and Gore. It has been truly said that “ no trail is too long or too hard for Smith’s buyers if there is a better value at tHe endl ” The stores also maintain a most up to-date drapery factory, wklck is situated on the second floor of the 1 overeat gill store, and there is a modern bedding factory in Esk Street, so that the firm are manufacturers as well as retailers, and’ customers therefore buy direct from these factories—-a considerable saving. As an instance of the size of the stocks the following statement is of interest: THAT MORE THAN HALF THE TOTAL OVERSEAS IMPORTATIONS INTO SOUTHLAND OF DRAPERY, CLOTHING. AND WEARING APPAREL OF ALL DESCRIPTIONS ENTERS THE DOORS OF THESE TWO BIG STORES. In common with modern and progressive European and American .stores, H. &. J. Smith, Ltd., employ no country travellers, realising that this considerable raving in expenses enables them to sell at lower prices. House to house selling has indeed been proved over and over again to be the most expensive method of merchandise distribution in the world. Instead, a big Mail Order Department is maintained in the two stores. This department in the Invercargill Store has a permanent staff of nine carefully trained shoppers and packers, but at busy times this number is often increased to twice as many. That the public appreciates this method of shopping is evidenced by the vast number of orders handled daily. It should be mentioned that the firm pays the postage on everything, with the exception of Millinery, Bedding, Crockery, and Heavy Furnishings. The stores are still growing. In the near future a large addition will be made to the Gore Store, and at the present moment the carpenters are engaged enlarging the Invercargill Store along Kelvin Street. When this addition is completed the store will have a ground floor space alone of 80,000 square feet. Beautifully appointed Tea Rooms are situated on the second floor in Invercargill, as well as Dressmaking and Men's Tailoring workrooms, while the ground floor contains Millinery and Apparel Alteration Rooms and a large House Furnishing workroom. Four Morris Cowley delivery vans are engaged delivering packages all day long. Almost daily there is some improvement in the service and the value-giving of these two big Southland stores —almost daily they-find something more they can do to make life easier, happier, more economical for those “around them. They are eager to serve YOU! Post Orders to: Box 309, Invercargill, or Box 9, Gore. j^bGRESStVt &0 rut ES Why not You? 19/6 LADIES’ SATEEN OVERALLS These charming Sateen Overalls are the last word in convenience and save your good frocks. They have flora] top and black sateen skirt, and can be slipped on in a twinkling. A great bargain at 3/6, post free. Practically half of all the imports into Southland of Drapery, Clothing, and Wearing Apparel of every description goes to our two big stores at Invercargill and Gore. CREAM LACE NETS (Coloured Stripes) Freshen up your home for winter These ever-so-attractiye Cream Lace Nets will transform any room with their dainty designs, their narrow onp-inch Stripes of Hello., Blue,'and Yellow. The width is 40 inches, and the price is irresistibly low—l /9 yard, post free. . They could be sold at 2/9 yard! We employ no travellers—-Mail Order shoppers benefit from this great ' saving! SHOT TAFFETAS Note the low price asked for these 36in Shot Taffetas—a rich, silky, lustrous material that is ideal for lovely Evening Frocks. Our price, 3/11 yard, post free. All the new shades. SILVERDOWN QUILTS Snug and warm Silverdown Quilts—every one under wholesale price. Floral Sateen with Satin panel, in Pink, Blue, and Helio. Single Bed size, 25/-J Double Bed size, 27/6. All Chintz Sateen-—Single size, 19/6; Double size, 21/-. Postage free. A great saving 1 WHITE LAGE NETS A very charming Curtain material; 30in White Lace Net, priced for our Mail Order customers at 1/I yard, post free. You'll be astonished at the value—the regular price would be 1/11 yard. Most attractive designs. 12/6 CHIFFON VELVET Write now for this splendid Mail Order saving—too good to miss!— Black Silk Chiffon Velvet in a rich silky pile-—an excellent wearing material,’ 3 6 inches in width—l 2/6 yard, post free. ’ , WHITE LACE NETS (Coloured Stripes) Brighten your rooms before the dull winter nights set in. These 38 inch White Lace Nets have lovely striped designs, brightly coloured in. Blue, Helio., and Flame colours, and the/ price is extra special-—I /6 yard, post free; Well worth 2/6 yard The stripe is 4 inches wide. 12/6 ALL-WOOL VELOURS All-Wool Velours in a 54in width. A splendid cloth with good Suede finish, in shades of Navy, Black, Saxe, Light'Saxo, New Brown, Beige, Red, Grey, Squirrel, Wine, Almond, Tarragon Green, Rose Beige, and Dark Saxe. Special Price, 12/6 yard. Better qualities at 13/6 and I yard. Postage is free! BOYS’ DRILL SHIRTS Use the Post Office and our Mail Order Department to . save very decidedly on these Boys’ Drill Shirts, sizes 10 to |4J, priced at 2/6. In White grounds with Black or Blue stripes. A saving that no parent should rnissl LADIES’ EVENING SHAWLS These colourful Evening Shawls are 45 inches square in Woven Silk, and have long trellis work fringe. Well worth 45/-; our price, 29/6, post free. Glorious shades of Orange, Lemon, New Blue, Sky, Jade, Black, Rose, Salmon, Cyclamen, Apricot, Flesh, and Pink. SILK GEORGETTES A bargain! All-Silk Georgettes, 38 inches wide, in shades of Navy, Black, Rose, Almond, ■ Cyclamen, Turquoise, Peach, Red, Fawn,/ Beige, Ivory, Grey, Tango, Brown, Cedar, Flame, Helio., Pink, Powder Blue, and Nigger, for 6/11 yard, post free. LADIES’ RUBBER APRON Ever-so-useful are these brigh coloured Rubber Aprons that e be whipped over your good fro •in a twinkling. , They are. as dait as they are practical, and there ii wide range of designs and .coloi ings. A great bargain at 2/11, p< free I PURE WOOL WHITE BLANKETS Freight 1/- extra. A really remarkable economy Pure Wool Colonial-made Blanket of really good quality,, in Great with attractive bar borders. .Not the sensationally . ]dw; prices: ..- Single Bed size (9ft x 4ft) —19/ Double Bed size (I oft*x 4ft)—27/ We Pay Postage High quality goods, low. prices, tre mendous assortments, and reliability Kayt won for us the Mail Order leadership of thi South Island. Thousands are saving—rwhj not you? The South Island Mail Order House Invercargill Gore

lu Buckingham Palace there are over 200 rooms, including 40 bedrooms—3o for servants —10 private apartments for the King and nine for the Queen, 30 State apartments, and 20 box and luggage rooms. The servant staff numbers about 250 men and maid servants. There are about 60 housemaids, a housekeeper, and four assistant housekeepers. Many of the menservants are married and live out. There are usually 10 motor cars in use for the King and Queen, about 20 for the n«c of members of the household, and a dozen for conveying luggage, servants, and so on to and from railway stations.