GUM-CHEWING.

Otago Daily Times, Issue 19218, 8 July 1924, Page 8

GUM-CHEWING.

A WOULD-WIDI-’ HABIT. Tho chewing of gum is no longer a peculiarly American habit. It «a a extended to Europe, bouta Ameuca, Africa, and Asia, and oven begun to displace tho. immemorial custom ot bol , eb fu “ W^f rai u ( Wlon India, Burma, and the Settlements, according to a bulletin ot tho UcpaxtmcnL of Commerce York Times). Prior to 1914- tno Euio pean demand for this product was negligible, but ils popular lavour among tho American army soon spread throughout tho rank and file of other Allied troops, who on return to their respective counlr;es became potent factors in its population. Based on the factory output for 1919, valued at £10,686,000 ■it is evident that tho public expend lor chewing gum more than a million dollars a week. b Notable illustration of the extension of. the gum-chewing habit is found in o signilicant increase-in exports to the pi meipal countries of the world. Prior to tho war Bn,gland .was regarded as an exceedingly slow market for cnewing gum. Since lall however, our heaviest exports of this Anion have gone to that country. Ine Phltopirio Islands continue .to wink as our is fc -sr^etlo^d’ in British South Africa and Egypt, while in Batin American countries, particularly Panama Mexico, and Cuba, tho continued growth in purchases is strong ev.donoo of ;i e iinvincr “oomo to say. Tho ability with which American mam,f Havers have tackled foreign selling problems may bo froin the fact bnrCS-” ThnrSm tor China fu; s Cn tho individual packages put up m imnners tho contents of are in Chinese, that for Japan as lettered in Japanese, etc. _