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New Zealand Mail, Issue 1748, 6 September 1905, Page 70

! There has this year been a considerable falling-off in the quantity of butter received in London from the Continent, which has naturally been of the greatest advantage to the sale of the increased shipments that have been com* ing from New Zealand (reports the New Zealand Produce Commissioner in London). There are buyers of New Zealand butter who are so highly satisfied with the quality of the brands they have been handling, and whose customers are so pleased with it, that they are desirous of obtaining supplies all the year round. That steps should be taken by producers in the colony to attain to supplying this demand, he considers advisable. The fact of New Zealand butter being placed regularly on the market all the year round, as is the case with Danish, would be, the Commissioner believes, an important point gained in the attempt, to realise prices approximating those of the latter description. He is sorry, however, to find that some of the factory directors in New Zealand apparently do not consider this material, for he noticed last season that some consignments, arriving subsequent to March shipments, when the New Zealand contract season ended, were sent to agents other than those who had been handling these brands throughout the season. This may have been done for immediate gain, but it is a bad policy for producers To adopt if they wish to get their brands firmly established on the market. No agent can be expected to push and work up a reputation for any factory** butter if he may feel he is likely to lose control of it immediately he has secured a good outlet for it.