Page 46 Advertisements Column 1

New Zealand Mail, Issue 1508, 24 January 1901, Page 46

A ROYAL I CHAIM O CARDS A PERSONAL LINK BETWIXT THE PRINCE AND THE PEOPLE* When tlie German Emperor recently visited the East, his movements were connected with private citizens at home by an ingenious chain of post-cards. Arrangements were made by which, on payment of a small sum covering a little more than the actual cost, persons were allowed to register their names and addresses ; a series of picture post-cards was prepared, and a card was posted, from each city on the Emperor’s route, and on the very day of his arrival, to each person whose address was registered. . All subscribers to the scheme, in a word, received a series of picture post-cards, with the post-mark of the country the Kaiser was visiting—the post-mark on the card showing the date of the Emperor’s arrival. IN’o detail of lire Emperor’s Eastern tour awakened more popular interest than this. A NOVEL SCHEME* 4 The visit of the Duke and Duchess of York to Australia supplies the opportunity of carrying out a similar scheme which will interest the whole empire. A prominent English magazine and the proprietors of the “Review of Reviews for Australasia” have organised a. scheme which takes in both Great Britain and these colonies. A series of Twelve Picture Post-cards has been prepared wbicb will serve as a record of tbe Duke’s visit, and will be a personal connection betwixt that visit and every subscriber to the scheme. The first will be a “Good-bye Card,” with portraits of the Duke and Duchess and their autographs. This will be posted to every subscriber on the day the Royal party starts from Southampton. The second will be a card with a view of Gibraltar, to be posted from tbe Rock the day the Royal party leaves the great fortress. The third will give a map of the route from Gibraltar to Aden, showing Malta, Cypress and the Suez Canal, and will be posted from Aden. Tlie fourth will give a view of Ceylom and will be posted from Colombo. The Australasian section of the series will consist of six cards, one to be posted from each of the six Colonies visited by the Duke and Duchess of York, with the prettiest and most typical view of each Colony. The eleventh will he posted on the day the Commonwealth Parliament opens, and will give a typical picture . of the scene. ' The twelfth, with an appropriate design upon it, will be a farewell card posted on tbe day the Royal party leaves Australia. It will be.seen that the series of post-cards will be of great artistic interest; while the dates they bear and the places from which they are posted to subscribers, will give them an historical —and what may be called a “stamp” —value, and will be a personal link connecting each subscriber with the movements of the Royal party. The price of the series will be 3/-. This sum may be sent by Money Order (or 3/3 in Stamps or Postal [Notes), with the address on the Order Form annexed. It will be necessary, of course, to send the names and addresses of subscribers in these Colonies to England, and there is need of prompt remittance on the part of those who wish to find a place in what is certain to be a very great and interesting success. Lists of names and addresses will be transmitted to England every week, as they reach this office ; and the last date up to which subscriptions and names will be received is FeSbs"Wia.rsf 2, 1901HO¥ TO SECURE THE SET FREE OF COST* "We may add that to any person remitting the name of a new subscriber to tbe “Review of Reviews for Australasia” for one year (the name of a person, that is, who has not previously subscribed, either through an agent or direct tlirougli the head office to this Review) together with the amount of 8/6, and 10/6 in the case of Queensland, we will, as a bonus, give such subscriber a place on tlie list of subscribers to the Royal Chain of Post-cards, without charge. For 8/6, that is, a new subscriber will obtain the “Review of Reviews for Australasia ” for twelve months and a place in the Post-card list. ORDER FORM FOR ROYAL CHASID OF POST-CARDS. The Manager, 11 REVIEW OF REVIEWSI67-9 Queen St., Melbourne. Enclosed please find the sum of. in.. for which place my name on Royal Picture Post Card List. Signature (Write clearly; state Mr., Mrs. or Miss.) Address Send in the names of your friends or children. (State Colony.) The series will be a memento of a great event.