Page 15 Advertisements Column 3

New Zealand Herald, Volume LXXVII, Issue 23839, 14 December 1940, Page 15

IpT "c-'' V>?''i^r^ • ?; V. : S;-< Hll v \ & N •-S M ,:,*V ////;// ./.v.'-.:-.-. ' v •■' t///M- '/»•,*> '' J . v *c W///M//&'- s::* r: P;>'% •'," '.' Vi if® • > \ u .. ' i : ; vvXv^-: vj^vi - T's 11 H E 111 WfMli '■ _ . / # L'i. " ''"//'"i»:. . / / # ' >' ,' ' w;J x - V'f, '• > ' ' - ■ 4 i II ■ ' ■y-'-'y. ; i _ '.. -Vv •■"" •' ■ IK&? y-^j-'t-''. °■.•' . v;* ■M IKIS Wi tt &>JT* Ms % Vvv iiffi V'■■' lill - ; > !</; ££s OS Mil # 4F* ll # ;i SSI mtii 'twif I r ii<iK7cll»i I I '; r ".W. '• . ■P. ■'-■'■ ■ L«pr-* L \ f l' 1' I mM±M ■ kl^l^SsPiiil life**" II I _ ▼ _ I * I'^ >« •1(1^ ma ■• l* j i ho t"Tilkf>] i ro »J iL*Y-1* - - ■ -j/J Ml at the way Philips "Superior'* short wave performance MODEL 153 (Illustrated on right) This 6 valve Broadcast and Shortwave receiver has been designed and skilfully built of the most dependable components. !t is wonderfully efficient in every respect. The incorporation of many n«w features gives vastly superior performance, tone and reliability. Entirely assembled in New Zealand from English com- price ponents. Circuit design especially suited to New Zealand conditions. Pleasing cabinet design of English Js type. Latest high-efficiency Philips Valves. Special -s ™ chassis suspension. Inverse feed back—as usually GNS. found only in high priced receivers. mm m vsm mm VF.-IS3 y'-fi mv-rn ■tttnv.ZZ: il [•|f;stS9 t'lsi mm m WJ mm 'ZZi m y?/i. m ■w: '-. i - .> ' i wm-m, * K j--i= i iivwt- tu New Zealand built 5 valve Broadcast and Shortwave receiver has been planned and engineered to the peerless standard of quality and efficiency always associated with the name, Philips. Employing the vast resources in design of the Philips English Factory, it embodies PRICE many fine and exclusive features, the sole purpose of which is to make radio I more enjoyable for you. gns. . AmAm Although produced under wartime conditions no feature has been sacrificed and this Radioplayer is a really fine example of its particular class, fully maintaining the exacting standards set by Philips Radio. FEATURES INCLUDE: Beautifully executed cabinet design. Exceptionally realistic tonal quality and balance. Greater sensitivity. Elimination of fading especially on short waves. Easy and rapid tuning due to the inclusion of a tuning flywheel. Numbered logging scale enabling the user to tune directly to a pR(CE shortwave station instead of having to search for it. New type of tuning JS| indicator. High fidelity 8i- inch Philips .vlfffijir: mt 1 NY ; IS m am fIHP --" H" v i'HHUinu mass Nj -:;!" ; ; s-| MMm - i,iS MHnpfl ]®4kv mmmmms -CV NATIONAL SAVINGS GROUP - TODAY.' THE NEW ZEALAND PHILIPS RADIO FACTORY PSPIB Advertisement of PHILIPS LAMPS (A\Z_.) LTD., P.O. Box 1673, WELLINGTON