Page 14 Advertisements Column 1

New Zealand Herald, Volume LXXI, Issue 21876, 11 August 1934, Page 14 (Supplement)

ri rn^mmmrnrn pm mm'''•■■! /- s» ,1 >- ■" o Wv-r *V. ; ; v ; « m m m % k 7 m r "» V i < m\v-X m £&s s^: « is '<s■> ■Wt :Mi§ m >V<* ¥»■= 4 . V If &wvv*w'm #1 H I®^ SlfM m ■ S&\ WES Ufa, ?*■' *j.ir% f jgg ;r.■■** Ssffi fit $m Ms «ii ?iml %ffs H PI! 9 V hp : 4'P ' : *'i s,sa 1 £ Ml » m TUESDAY, WEDNESDAY r-m y ■> ,■*, M iTv : -' ■; a ■ .: *, vv:; :f. OFT e ?<!' is* « .:.' .'..■ rnmrnmmmmmmmmMmmmMMmmmMMmmMmm «v>«> <- •< - » - '' ' gain the unusual at M. & C.'so The IDEA s*. f-li ROUND the quaintly conceived idea of the "LITTLE SHOP," the Fashion (V 1 story for Spring, 1934, is woven in a very novel, interesting and complete manner Through a series of little shops—the Lingerie Shop—the Corset Shop—the Ba<* Shop—the Glove and Hose Shop—the Shoe Shop—the Jewellery Shop—the Beauty Shop—and so on, the Apparel Showroom is at once transformed into what may be termed a Fashion Rendezvous. In this quaint setting are featured distinctive fashions for every occasion, personally selected by our buyers on their recent overseas visit, together with all the new accessories, enabling one to plan smart ensembles in the most favourable surroundings. A pre-view of the season's style highlights, emphasised by mannequinsintriguing—interesting—informative. Should you desire to entertain friends during the Fashion Pre-views, just a ring on the phone, 42-800, and the Manageress of the Tudor Room will reserve tables, and have any little special requests carefully attended to. ' '.■■■:■ vMM " Mannequins Daily From 10 a.m. to 4 p.m. —AT THE PRE-VIEWING YOU WILL SEE delightful versions of the season's first essential, the Suit. The dressmaker, the tailored and the swagger types—and the charming little blouses of Taffeta, Handkerchief Linen and crisp Organdie which will be chosen to accompany them. At Left. This very distinctive Suit of the swagger type is fashioned from Wool Romaine in soft putty tone. Collar and cuffs stitched in nigger. The tartan taffeta blouse introduces novelty styling features. Tuesday Next < —Coats, too, feature many style changes gone are the bulky shoulder treatments of last year, replaced by simple Raglan styles and intricate tuckings and pleatings. Then again you will see the many interesting changes in materials and tonings. —But the frocks —what do they reveal? Frills that last year appeared at the shoulders are now to be found at the hem; pleats appear at neck, cuffs and hem; if not pleated or ruffled, the hemline will more than likely be split. —The colour question, too, is an extremely interesting one the favoured blue, the pastel pinks, the natural tonings, cool greens, and, of course, the important and distinctive navy and black. o m-m Wfi -v IS \\ V\ I . v - V' 4 Vx r/M7. Wt ? •: i >4 ( m mm and Following Days. >yce AUCKLAND From PARIS, LONDON and NEW YORK—come the most intriguing and becoming millinery—the inch crown aailor—the severest little brim lines—the "postman"—the "brigand"—the tilted—-some are so tiny that they require a dainty floral bandeau at the back of the head to keep them on, whilst for later in the season brims go to the other extreme. Straws vary from the finest conceivable to the coarser types—and, of course, the colourings include such favourite# as the flew blue, blossom pink, primrose; beige, lime green, cherry, brown, and the always distinctive navy and black—but you will see them all in the Millinery Salon on your fashion preview visits. JEWELLERY... . A Fashion Highlight— And deservedly so—for never has there been such a profusion <jf charming novelties. For daytime wear the tendency is to the heavier and bolder designs. Gold vies with silver for popularity, whilst many of the new pieces introduce the colour note that will be so necessary to complete many of the smart new ensembles—coral and jade for evening wear. Armlets bracelets. dress clips—brooches—all featuring such decidedly new notes in designing and colour.- • There are so many extremely smart fashion notes in this two-piece model that is difficult to say which is the most important,. Navy Wool Marocain fantasie\is the material, but note the effectiveness of the detachable tartan striped front and scarf, the side buttoning, and the pleatings on skirt and cuffs. ' Top Right. Typical of the fashion trend, yet quite exclusive is this delightful Three-piece Suit of fine Wool Pique. Navy, with wide revers, blouse and bow in ice blue arid white is the colour scheme.

f '4-:; ilillillllitl -;• .-; , - «wsfe - v - £<& <■" hsi , K * / vsmmsmsS^ss^m&i f>: .*;.. 1 « fVfe.S ,>-xVf':x KC' :j| , j| vV" ■„-'. « *£j<? WHIUMIIimuD ii!« ii Jiff I &iff i Wjil ■e , t i m 4< V: ..- W? ■■; i, .sSIs —>*' / * v. •• TZXZZ I ?m : / ' A # < - ;4 V ,•■<•: -••■>•*: - • -/ - The Mast jV*j ;li / . . : :x . • T>> SIM Q A smooth restful floating ride ... a bounceless back seat... a new feeling of safety and relaxation at high speeds or rough road travel. All these pleasures are yours with the new Chevrolet Master —the car that changed riding to.gliding—and the only low-priced car with fully enclosed ~—r, — knee-acting front \, wheels! Other fine j, r ;J '-■% L/<jj|| car features that make THE MASTER SEDAN FROM £345 //Mmmm** mm the Master Chevrolet a leader in its class include 80-horse-power Valve-in-Head Engine, No-Draught Ventilation, bigger allweather brakes, longer wheel base and roomier bodies, and Synchro-Mesh Easy Gear Change with Silent Second. See it, drive it only 5 miles ;£ZZT~~if® 1, —and you'll never be ||§W§l satisfied with any mmfl'Ki'M i other low priced cari Kgfi f! : l SCHOFIELD & CO. LTD., NEWMARKET, AUCKLAND. HELENSVILLE MOTORS LTD., Commercial Road, Helensvilla COOPER & CURD LTD., Pukekohe. BIIPEm Obtainable on the iHilv| Confidential G.M.A.C. Plan of Convenient ililUlt Payment if desired. PAINE BROS. (MOTORS) LTD. OTAHUHU.