Page 18 Advertisements Column 3

New Zealand Herald, Volume LXVI, Issue 20367, 23 September 1929, Page 18

JUST AS rVIUCD AST-EIE CHILDREN WILL Sweetweets —a Sanitarium Health Food—the § newest cereal —the most delicious good-for-you | breakfast you've ever tasted. The wholewheat J grain, baked tenderly into golden-brown, inch | thick biscuits. Sweetened with honey and sugar, and delicately flavoured with malt. The finest breakfast cereal for children because it will not heat the blood. The finest for you because it makes you enjoy the most important meal of the day. The crispest, crunchiest, nuttiest flavoured cereal yet made. Break up a biscuit. Flake it —cover it with milk or cream —or add fruit. Forget that it is good for you. Eat it for itself. Revel in its flavour. Then think of the vitamins, proteins, minerals, regulating bran, and there's double cause for delight. . . Good for you —and marvellous to eat —that's Sweetweets! You really must try it. Have it once for breakfast and you'll want it for ever. is th SWEETWEETS— It is Important! The Public recognises The Sanitarium Health Food Company as being conscientious manufacturers and providers of pure, wholesome, unadulterated foods, in the manufacture of which, the natural "life" elements of the ingredients (vitamins, salts, etc.) are not destroyed or affected. As a result of this recognition, a large and increasing percentage of the public has been requesting us to manufacture a crisp, flaky, wholewheitt biscuit, which at the same time would be sweetened, very nutty in flavour, and golden brown in colour. The result of this request is "SWEETWEETS." We offer it for the delight of your palate in the full knowledge that it is at the same time, a true wholesome food for the body and mind. The crispness and the rich golden brown of "SWEETWEETS" are not obtained by extra baking or toasting that might damage the vitamins in the grain, they are produced by a new method which leaves these elements unaffected. The delicate irresistible flavour of SWEETWEETS is produced by honey, malt and sugar added in desirable proportions. Such is Sweetweets, a food for man, woman and child. FOR BREAKFAST—Serve Sweetweets, it is so convenient in the morning. It needs no cooking, which is a saving both in time and money. FOR LUNCH—Let Sweetweets cure you of the white bread habit—it is a bad one. Instead of bread, serve Sweetweets, spread with Butter. Sometimes, toast them first. And if you add a touch of Marmite, the rich savouriness will delight you. FOR DINNER—Serve Sweetweets as you would serve ordinary biscuits, or bread. That touch of sweetness to conclude the meal is ideally supplied by Sweetweets. Spread with jam, with jelly, or with honey, there are few delicacies quite so toothsome, and fewer still, so nourishing. FOR ALL MEALS—Serve Sweetweets as you would bread. Your system needs wheat—whole wheat. Sweetweets is the whole wheat grain with nothing removed. The crisp flakes provide the teeth with exercise. The bulk and the Bran provide the same for digestive organs—Bran is NATURE'S laxative. The Sanitarium Health Food Co.

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