Page 5 Advertisements Column 1

New Zealand Herald, Volume LXV, Issue 20075, 12 October 1928, Page 5

<s\ ■ IMrM, H&Si i • !-•->«! +v6:3 r' 4 . '' m. W •■% / :.v-v ■ ,r Ihli w y w x fr> x a®sa The " EMPIRE " SEDAN Produced in New Zealand j"»i I!! • vi 7® •'V « AS oiLn V a\ v\■ • ANN IVE D \/ W0 H mm MHB Mi P^lli The twentyfifth anniversary of Buick Leadership is signalised by the introduction of the 1929 Buick. What more fitting celebration could be offered than the carrying forward of the time tested design which has caused the public to confer on Buick its highest recognition? This new Buick is vastly more than a new Buick. It is a radically new and individual conception of the modern automobile, with elements of style, beauty, speed, acceleration, comfort and reliability, which are unapproached. A new type of motor car beauty unlike anything heretofore known—longer, larger, more luxurious bodiestrue masterpieces of Fisher design—new adjustable front seats in all closed models, full width rear seats providing plenty of room for three adult passengers-a tremendous increase in power—these are highlight features of the Silver Anniversary Buick. Back of these is a story of detailed improvements and innovations. A new and deeper radiator of novel and distinctive design—new chrome plated headlamps and cowl lamps. Buick's arresting new lines and refreshingly original colours all combine to lend an air of fleetness, force and distinction entirely new to automotive design. In performance the Silver Anniversary Buick outshines all previous Buick achievements. Power, speed and acceleration are greatly increased.In addition-a host of engineering refinements-includ-ing a new high pressure fuel pump, a new carburettor—an improved steering gear—new easy action clutch—and many other features of prime importance. All Buick skill and experience are concentrated in the new creation. It is designed and built to commemorate the twentyfifth anniversary of the founding of the Buick Motor Company. See the Silver Anniversary Buick. Drive it. Make it your personal ca r Od Display With Your Local Buick Dealer mm What "Produced in New Zealand" means to New Zealand. The advent of the Silver Anniversary Buick " Empire" 4 door Sedan marks the third successive year in which Buick has been produced by New Zealand workers for NewZealand purchasers in the Dominion. Three Hundred and fifty New Zealand men and women find permanent employment at General Motors' works at Petone: it is one of the Dominion's largest secondary industries. 68% of the money paid for the - vmi mrw mmm : if. m Mil km* ■ AIM m V a--5 m © w m mm i fi li II IJ; fSltei sip Mull M fl! m M ♦srHill {fjljfciM'iii >m CM I• '•« v • S ,i# k. M fl Ba'Bß m. in!l! '■>. .'.'.v.'mam n!'!!! 9 m 'S>. £ m y*- v " Erppire" Buick remains in New Zealand. The General Motors' Plant at Petone represents an investment of £141,681 in New Zealand; the annual payroll paid to New Zealand workers amounts to £166,120; othei amounts paid out annually to the New Zealand Government for customs duties anci transportation charges reach the total of £491,660. New Zealand produces many of the supplies used in the building of the "Empire " Buick and other General Motors' cars. The expenditure for New Zealand made supplies and for material used in the operation of General Motors office and factory reaches £t6C,875, and is increasing each year as local sources for materials are found. Your selection of an " Empire " Buick is a direct contribution to the industrial welfare of your own country—Netv Zealand. PETONE PLANT OF GENERAL MOTORS NEW ZEALAND LIMITED