DELICIOUS FRESH CAKE.

New Zealand Herald, Volume LX, Issue 18584, 17 December 1923, Page 12

DELICIOUS FRESH CAKE.

. v „ /v- , ADAMS, BELL and CO., ltd. /. < ' ;■. ~*/ * ;■.:•■ . <. '•' '>?■>-' ■ LATEST IN BAKING MACHINERY. r ' ' ; ' From their Collingwood Street bakehouse, a triumph, in the tip-to-date mechanical : equipment •which almost entirely dismisses human handling, Adams; Bell' and Co., Ltd,, supply the ever- . increasing demand . for . their c cake of quality. The firm has just instilled a big new fruit- cleaning machine, imported from Messrs. Baker, Sons, and Perkins, Ltd., London. This is the finest machine of - its kind and the only one in New Zealand. It means even purer and more delicious Adams.Bell cakeand that is Baying a lot. . Every particle of dirt is removed from the fruit by this remarkable machine. . The firm ar& to be congratulated on their foresight and - consideration . for the common good in introducing this new method of ensuring absolute cleanliness, and there is no doubt that their many friends will fully appreciate what it means. . Each ingredient in every cake made by Adams, Bell is of the best quality. Fresh eggs are used, and the best quality, butter the cake therefore " keeps well, retaining its soft richness. : This is very desirable just now,' either from the viewpoint of those who are leaving: town at Christmas or thosd who will see the festive season in their own homes. " Further Expansion. Adams, Bell have just purchased tUe property originally occupied -by J. RGardiner end Co., in Ponsonby Road. The bakehouse on this property will be connected up with the factory in Collingwood Street: The bakehouse will be thoroughly j renovated and the very latest type of oven installed. This enlarged factory is necessary to cope with constantly increasing business. "•••*' Housewives are giving tip making Christmas cakes these days because it involves considerable expense and a, great deal of work. Adams,' Bell Christmas: cakes save the housewife all this trouble and expense and they are just as delicious and pure as home-made Christmas cakti. To ! the regular : consumers of this firm's goods, it is unnecessary to mention . the numerous kinds of cake made: to the hitherto uninitiated a visit to the Karangahape Road or Queen Street shops would be: a revelation. :/■ . r t Business is continually being extended. There are now branches and agents all over Auckland and suburbs and in most of the main provincial centres in the North Island. .

CAKES LIKE MOTHER USED TO MAKE. ;

AND, . OH, THE SHORTBREAD!

JKESHINQ REFRESHMENTS. The British Home-made Cake Depot, 300, Queen Street, specialises in homemade cake and pies, tea snacks, delightful cold lunches, salads, ice cream, and .quick / service. The last mentioned of these is by ho means of least importance. To be served "well and quickly in a refreshment or tea room is a pleasant thing to think about. ' No one ■>is - ever kept waiting in Mrs. Bridges' cosy , retreat. , The. business has been established . for four years, and trade, has grows so that the premises have had to be-enlarged and more tables installed. The counter' trade has also increased greatly. / l All ; cakes, pies, etc., are made on the premises, and are simply scrumptious— like mother used to make. . These include' meat and : fruit pies, cream cakes,' chocolate creams, iced cakes of various kinds, cream baskets, , rainbow sponges, ribbon cake, sponge sandwiches, y belter., sponges with ; fruit fillings, chocolate' ices with ? walnuts, < and many other such things, the .very J mention of which makes your mouth;■ water. No chemicals are used in any' of the' products, and oily the freshest of fresh fruit. ever finds its way! into any - pf Mrs. Bridges' pies or cakes. - a- 1 .- i /'Mrs, Bridges knows how to cook and bake. / ■ She can make Scotch shortbread ■the real, genuine, honest-to-goodneßS article—and it's not everyone who can do that. She says herself she has never seen anything like it in Auckland. ...O 5 :. , . "Is it the genuine ' Scotch shortbread or. the English • version .of it . that you make, Mrs. Bridges!"-• l " The ' rfeal ; Mackay," she . replied, " Why., a Scotch friend of mine . who is an expert shortbread, - baker / pronounced my shortbread better than ' hers." •. That settles the argument. - ; V ; ;; No . wonder the : British Home-made Cake Depot is increasing its alreadvlarge ■ coterie of regular , customers. »J i "we do our best to get many new little things to please them," said Mrs. . Bridges,/" and I we do serve them •. quickly— is scandalous the • way people . are kept waiting in some restaurants." - t.. Before ; opening the British Home-mada Cake Depot at 300, Queen Street, Mrs. ; Bridges was for - six : years cooking in one of the " big "Auckland./ department V. store tearooms. . ■ r .v v ,:.' ; V.'. /;.'/- >' THE HOUSE FOR GIFTS. "//•-;•: , . \ " THOMPSON'S FOR VALUE." , : " Thompson's / for value,", is .something more than a mere slogan; it is a statement of * plain fact; that /, Karangahape Road shoppers: have 'found' by experience to be : absolutely true. i Thompson's ;is eminently the house for gifts, so mark the address well, 46, Karangahape Road. It makes no difference whether you are looking- for children's, men's or ■■ women's gifts. •;,/;..' the ample stocks at Thompson's hold exactly what you, are {v. looking ? for. First and ; foremost, ' mention should be made of the : beautiful, supply Of china and glass ware, . Strange as it may souhd, the latter is now procurable * at Thompson's ■at lower than pre-war prices, arid there is a variety/ in the stocks that has - never : been bettered. -: The popular iridiscent ware makes its own appeal and is well known: not so well known, but of outstanding value, are the stocks of Queen' Anne, Nu-cnt, and Chippendale glassware. These,',are offering at amazingly low prices, and for beauty of design and quality are unexcelled, Karangahape Road prices have won fame throughout Auckland, and when you see the new "stocks of glass ware and: china at ; Thompson's, you will agree that there is good reason for it The , china includes some < beautiful tea and dinner sets in Royal Albert Crown china in the everpopular Crown Derby patterns, * Royal Doulton, Paragon, Grosvenor, and Atlas. Then there v- is Orimwade's Dickens' souvenir china,' and • the Royal Devon ware, exactly i the./ thing to give to those whose tastes run toward good china. And by the way, you - will - find at Thompson's 5 just the present you are seeking > for;father . . } .a handsome moustache cup specially procured for the - Christmas "gift r trade. :. In the ample stocks; of fancy leather goods, V are to .• be \found presents galore! for the /. ladies, Thompson's ■ sunshine purses and handbags, beautiful quality, are selling to-day at prices that absolutely defy competition. For instance, there is a real Morocco Sunshine purse, neatly lined and fitted with mirror, at. 15s 6d, a lovely suede handbag with nickel fittings, scent container, powder-puff and • mirror, with } kid lined centre, >at l 27s 6d, another beattiful - quality black Morocco, nickel : fitted, with mirror and memoranda card, at the same price./ The proprietor of the firm states quite candidly that these are the finest bags he; has ever stocked, /and for gift purposes/ they are ideal. In the children's/: department there is an* almost bewildering array of Christmas gifts, games of every/ kind, meccano, soldiers, drums, teasets, dolls, teddy bears, cards of tools—everything lor which the hearts of , boys and girls yearn -/ when / Father Christmas and hie reindeer Pledge . become ; due. - Thompson's ; is a small shop with - big stocks, and Christmas shoppers should keep the address well in mind—46, Karangahape Road. * - - - .