Page 6 Advertisements Column 1

New Zealand Herald, Volume LV, Issue 16823, 13 April 1918, Page 6

\- AMICUS'HUMANI generis ■■ :' (A Friend of the Human Race.) WAR LOAN. M? DEAR PEOPLE. I' am authorised by my esteemed friend,. Sir Joseph, to approach your pockets f or filthy lucre, which I abhor, though I don't know how I could get on without it, and I am creditably-, informed the want of it invariably causes trouble. My dear people. I am compelled to lay my principles aside like my coat and demand that you subscribe liberally to the War Loan for the salvation of our countir. . I will listen to no excuses. and if you disober my command in this respoc., I will givo you a good demonstration of "Champion" muscle, and conrapivrcisiuf. as " Standard " soother is of no use for " hard cases." Fail not in this decree, as Sir Joseph arrroves of it.—J am. V, Auckland. ' i .opt of ofFicial ' Simms. 1 lft 18. Rif'-.t IT,-3. Sir Joseph Ward, Minister of Finance. Wellington. " Pir,iosf> running » pageant on " Monday to lioom your War Loan. " Is there anythini! in the Realms " Act to prevent it 1 Of course, there " (re so many way* of interpreting " this Act. as a good deal depends on " the judge's health and sometime] " the weather. But there is no use " beating about the bush, it is coin "of the realm you want and musi * hav« it— am, - ej V. Auckland. , Wellington, April 12, 1918. V:; -Atiefciat.d. "Thanks. Minister raises no objec- • "tioti to' the: pageant and trusts you "trill hive." success." (Of course I " Wp}i . (Signed) G. B. C. CAMPBELL. Secretary to Treasury. Approved of. V., Auckland. TRUSTEE, EXECUTOR, AND : AGENCY BRANCH, NEW ZEALAND INSURANCE CO., LTD, Specially Empowered by ;ifEW ZEALAND INSURANCE COMPANY • TRUS'I Ad. 1916- , CAPITAL AND RESERVES: Capital paid up ... „. _. £600,000 Capital 'uncalled ... ... v.. 900,000 V anon - Reserves nad Profit and Loss ... ... . ... 800,174 Invested Funds exceed .'.. > ... 1.500,000 > DIRECTORS: . J - " HlmjyttftpiLvEw., Chiirmifti. ] : : Matthew A: Clark, Esq.. Deputy-Chairman, i %--R. C. Carr, Esq. <•■■? 'HonM.' %' Myers. ' ;■-•;-, S. Thome George, Esq. M fP. ' J.P. f O. Nicholson, Esq.* |9C.»,V: Houghton,- Esq. Chaa. Rhodes. Esq. \ '' v' V 'j**- ACTS "AS'•. /'" ' >■ •; Executor- a.ui- Trustee under Will .under .Marriage and other Seltle'{;'V':. nHa».\'ft •'-■*■* ""J l-.i-Atfontej and Agent > (or Persons leaving trie m„';,■ "if. Dominion. 'f -.". " '-'' Accept* »Tiausfera of Existing Trusts. :' : And Undertakes any other Business of a v:" .•'- ■■..'..• Trustee nature. ■J*' ——— J u- •' Full rafbrmatiou will be supplied by any -; of the- Company Managers, or by the ';. 7rttotee'Branch, Auckland. ,"''»" & \ y i. J-^-.xp G. F. Thomas.;; ~.. ' ■/'' V-,: '', l ,;s';W'* , -i. Trust Manager. Modern 8 ;;: m , ■ SCIENTIFIC X MILLING ?^rv VERSUjS^—f ; ';;VY- ' '.. , 'CHAPTER I. >( ,;?' ' A "What do you think of all this talk % <- *■'' about •Bycroft'a )'■ Snowdrift' Flour being gU i DIFFERENT? la there anything in it 'v •.*'• beyoiid' advertising?" -~ "j ;•<-"■ ' '- .!',WeJ!j yes. • There's'» lot in it. It's 1 4 :■'■■ GOOD advertising for one thing, because ;■'»-'■. ifn true)."' ■ '■-'' -.•-■'*K' »"'.Wh»re, i.does the ' " difference ' come 4t-: in?.".*r-r- *>..*. •. -•'."■ "s•"■'ln''."first place, ills milled differently..; Bycroft's Mill is the last word in. flournilfing. It's tho very latest prdies*; There is nothing better in the h **: world; BRITAIN loads the world in %:■.'■ m flouimillitK methods, and Bycroft's Mill " : ' is • England's • latest masterpiece. It's a wondcrlul process," /;. '"What is wrong with the old process thavhss. been in vogue so lone?" « ' :i ? '"l*- }»*<row known as the 'sudden 1 •"■ death*"process, to use an. expression -of '; the scientific miller." • i >> ■ t .'• '"That sounds ominous. What does it ' mean?,". * < ■yt-ineanii that the life is crushed out ' of, tke„ wheat—suddenly. . It hasn't a , cnancerrrom-the v start. " The result is " flour,- certainly,- but when compared by experts with, tho flour from a mill like - ! Bycroft's. ther»'« ■ a big difference." i "ls this, difference. noticeable to ordi- I i> , nary_fo|k?" ' •'■ ■ '"•• - I Sv- -1 -"'Not! pa;*ticularly, at least to the . naked, «ye».M. It is more apparent in use. -v - Thai i&' to' say, in the baking. It is • r. stronger. It has 'life.' . It makes a bigger .loaf,' with a finer grain, better - - scones, "cakes; pastry, biscuits, and so' • forth.#lt>ireans SUCCESSFUL baking *U 'the time. More tasty and , NOURISHING cakos. etc." ' you explain tho cause of -this k ajffcreaoo, in tho flour?" t ""First, as I said it is in the milbng,.process, but there are other factors to be 'taken 'into account also, ( such as the choice of tho wheat and the proper blending of it. Bycroft'a have , always had a high standard in wheatbuying. They buy only prime grades, and- they blend them in such a manner that tho resulting flour is of a. uniform strength arid 'quality, as vicar as it is posaibteto mako'it, year in and year out." '*• • • How' : does Bycroft's milling process diner from the ' sudden death' process as you call it?" The .-answer to this question will take up rather more space than we have at our'_ disposal. It will therefore be 1 given-in..-our) next instalment. Watch J for this series of talks. They will be \ interesting and informative. TO BE CONTINUED. MEANTIME PROVE FOR YOURSELVES '•-•■ -. THAT. BYCROFT'S "SNOWDRIFT" i -■--... IS- '"•"" l ..'■DIFFERENT. CIVIL 1 ENGINEERING PARTNERSHIP. , C MR. LOCKIE GANNON, Civil Engineer, l desires to announce that he has been joined in Partnership by MR. R. B. MACDUFF M.b..jftSoj,CE., Lecturer in Civil Engineering, Hydraulics and Surveying at the r Auckland. University College. D Tho practice will in futuro bo carriod on - , under tjie, stylo of GANNON & MACDUFF ' *; ". i ■ SAFE ' DEPOSIT BUILDINGS. :-.' HIGH STREEI*. ••■ AUCKLAND. m - ■"'-■.■: ■ < I ALF. : I PARKER, F.C.S. \-'•':■': {Merji'p. i ;,S6c...Pub. Analysts,' Lond.). ANALYST AND CONSULTING CHEMIST, ; • 10. ARDMORE HOAD, Ponsouby, Auckland. rf "'■■. ' Telephone 8638.' ' Govt. Analyst for Auckland City and Province, Analyst and Consulting Chemist -to ~ i Govt, of Tonga. : ; —_ J] QNLY £ jyjIMJTES' WALK 'f TO'TRAIN OR STEAMER. A"f) DP A ND ONAOK ... ERE . YOU LEAVE .. B You'll get tho Nicest, Sweetest, and Most RofreEhing at n|||o|rEOWN'6 °- DAINTY TEAROOMS. -Opp. General Pott Office, Quaes Street.