NEW ZEALAND INDUSTRIES

New Zealand Herald, 29 June 1914, Page 8

NEW ZEALAND INDUSTRIES

PROPOSED NATIONAL BRAND.

DOMINION SHOP DISPLAYS.

The movement to assist Dcmitrnn industries bv t.ho use of. a distinctive national brand is attracting much interest. Upon hi/i return to Christchurch Mr. (>. H. Whiting, tbe general secretary of the .Sew Zealand Boot Trades' Federation, suited that during bis visit to the North Island 119 found a, wish on the p:.rl 01 1* th workers apd. business men to support 1 lie movement. Si an J* business men expressed an opinion that the time was opportune for sqmc definite steps to foster local industries.

The proposal of the federation was favourable rooeived. Mr. Whi; in;; stated, by the nidus trial associations of Auckland, WeJJiritrtop, and New Zealand. A suggestion waS ma.do by the swrctary of the Industrial Corporation of New Zealand that a' national' conference, representing unions and manufacturers affected by imported goods, should be held as soon as [.nissiblo this veil? to fa a desigi) fpx\ tjie stqrap find OTige a pla.ii for next work. Another suggestion was that'.a'.' Dominion Industries Week should be lifild throughout New Zealand simultaneously. Business firms in every towu sll'iukl be induced to show New Zealand goods in their windows durin" fHat'Week, and the Government should be asked to have excursion inn-son the railways in rtrdrr- that the country people be able to Visit the centres and purchase New Zealand goods. Again it was proposed that a continuous display should be made in a central part of every town, iff order that local productions should be kept before the public al| the time, A suggestion made by Mr.'Whiting that pointed cards should be hung oil the walls of the primary schools was recoived favourably, specially by teachers with whom he spoke. "I believe that this is one of the, most important movements ever set on foot t'v a traxlq organisation in New Zealand, and r have bet'n associated with the Labour movement for nearly 30 years," Mr. Whitit-. - added. " I am convinced that admirable work could be done by a national conference and by placing a stamp 011 all New Zealand "goods. The people of New Zealand wish to buy New Zealand goods in preference to -foreign goods, but at present in many cases they do noi know where the goods they purchase are made."