Page 5 Advertisements Column 1

New Zealand Herald, Volume XLII, Issue 12955, 26 August 1905, Page 5 (Supplement)

" Lucilc," known in society as Lady DuffGordon, is the creator of emotional frocks, and also the happy discoverer of the garden showroom— rather, show-garden—for outdoor dresses. 'At' the back of her business establishment, a. fine old Georgian mansion in Hanover-street, is a large, old-fashioned garden. Though within a stone's throw of Regent-street and Bond-street trees shut out the sight qf bricks and mortar, and enable one to be oblivious of their very existence. There, in harmony with the sky and trees, and not in a stuffy showroom, " Lucilo" discovered the ideal place for the exhibition of outdoor gowns. Accordingly, " Lucilo's" customers will, during the season, choose their frocks for race meetings, garden parties, and outdoor wear generally in her garden, and while this important business goes on a ladies' orchestra will "discourse sweet music." Another novel idea is a breed of "Lucilc" pet dogs for "Lucile" gowns. It all sounds very delightful, and Lady Duu'-Gcrdon is apparently not only an artiste in "emotional" frocks, but also a first-rate woman of business