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Special AdvertisementsAESTHETICS or the Science of the BEAUTIFUL has always played a, prominent part on tile stage of Human Life from the tinio of Adam to the present day. /Esthetics are not confined alone to the Beautiful, as the ordinary mind conceives beauty, for it embodies the culture lor the health, for understanding for morality, for taste, for colour, for music, etc. The name of Plato is inseparably associated with tho BEAUTIFUL and GOOD of aces past, and the firm of WILSON, jyj-CQULLAGH, & £10. must always be associated in Auckland when thinking of or seeking for BEAUTIFUL CURTAINS BEAUTIFUL FURS BEAUTIFUL VEILINGS. BEAUTIFUL SILK BEAUTIFUL DRESSES BEAUTIFUL MILLINERY BEAUTIFUL LACES BEAUTIFUL GLOVES & HOSIERY BEAUTIFUL UNDERCLOTHING. BEAUTIFUL UMBRELLAS BEAUTIFUL JACKETS BEAUTIFUL TRIMMINGS. Etc., Etc., Etc. The highest finite realisation of a!stheticism is Art, and perhaps in no branch of industry has ART and BEAUTY so manifested itself as in the Fabric and Textile Trade, and hero "yyiLSON, C (~1 ULLAGE, & £<0. Claim to possess peculiar facilities for supply.ins all kinds of BEAUTIFUL MANCHESTER, CONTINENTAL, AND COLONIAL GOODS, At bed-rock prices, being in complete touch with the leading centre', of production, and availing themselves of every opportunity to improve, beautify, and enlarge their Stock, and having made a study of the Art of procuring at first hand all the LATEST NOVELTIES necessary to l;eep W. Mc. and Co. in tho front rank of Drapery Emporiums, and the high position occupied by Plato, Kant, Hegel, Schellinp, and other illustrious writers on the initial subject, is the position W. Mc. and Co. are determined to occupy in their particular field of the mercantile world. A Hearty Welcome accorded to all at

NEW ZEALAND HOUSE, •yyiLSON, & 00., 248, 250, QUEEN-STREET, Telephone 135. DRESS AND MANTLE MAKING A SPECIALTY. gOM E T IN TO INTEREST YOU AT STEWART DAWSON & CO.'S MAGNIFICENT ESTABLISHMENT, QUEEN-STREET, AUCKLAND. Mail Steamers bringing the Newest, Brightest, and Best of Everything weekly direct from their London Establishment, at PRICES ADVANTAGEOUS TO ALL. NEW JEWELLERY, NEW SILVER GOODS, NEW SILVER ELECTROPLATED WARE, And CHARMING NOVELTIES, Suitable for WEDDING, BIRTHDAY, AND COMPLIMENTARY PRESENTS. In a Word, LONDON AT YOUR OWN DOORS. VARIETY WITHOUT LIMIT, ELEGANCE ENCHANTING. THE ARTISTIC SIGHT OF NEW ZEALAND. nw nv WORLD-FAMED WATCHES. . rrue Time-keepers and Reliable Companions. You are cordially invited to have a walk ne?e?s?ty < S r pu b reW Ul Showrooms - No STEWART DAWSON & CO., QUEEN-STREET, AUCKLAND. j

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/NZH18990511.2.22.2

Bibliographic details

New Zealand Herald, Volume XXXVI, Issue 11060, 11 May 1899, Page 4

Word Count
399

Page 4 Advertisements Column 2 New Zealand Herald, Volume XXXVI, Issue 11060, 11 May 1899, Page 4

Page 4 Advertisements Column 2 New Zealand Herald, Volume XXXVI, Issue 11060, 11 May 1899, Page 4