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NEW ZEALAND MUTTON.

ITS USE AND ABUSE.

IT is stated on pood authority (says the News of the World of March 12) that quite one-third of the mutton sold in this country as English is born, bred, and killed in either Now Zealand, Australia, or the River Plate. Our representative determined to make inquiries into the sale of mutton fjenerally, and of New Zealand in particular. He accordingly went to visit Mr. John Rose, of Rose" and Co, 178, Shoreditch, and New Broad-street, one of the largest! retail salesmen of the foreign article. '• Yes," said Mr. Rose, in reply to our representative, "I can, I think, tell you as much about the retail sale of New Zealand mutton as any man in this country. First of all, let me tell you I sell my meat as New Zealand, and charge as low a price as I possibly can. The public have never had a fair chance of judging the excellence of the meat, although unknowingly they have eaten hundreds of tons of ib and paid for it as English bred. lam charging less than half the price of English, and I guarantee to say the meat is as good and as nutritious as the homo-bred article. "Of course you know lam not a butcher by trade, but a tea-dealer, and my reason for adding the meat business is to bo found in the fact that I know from personal experience that if 1 can dismiss from the English mind the prejudice against the colonial article, my friends in New Zealand will be very grateful to me. During the twelve weeks I have been established in this new branch my business has multiplied itself 22 times. Besides supplying people across the counter, we also do a large trade In the suburbs and in the country. We have a special arrangement with Carter Patereon, by which ho not only delivers the meat at a very cheap rate, but collects the total sum due to us for the goods." " As I am endeavouring to create in the public mind a good impression on the subject of foreign meat, I take every care that nothing shall go from my shop which might in any way endanger my chance of ultimate success." " But surely, Mr. Rose, there are other people besides your firm supplying New Zealand mutton ?" " Oh, yes, many shops, and the stores ■ell the article, but they all charge higher prices than lam soiling the meat at. My prices allow me a fair profit, and I think in years to come my scale of charges will be the general ones. If English people can be persuaded out of their unjust prejudices atr&inst imported meat, I am confident that the sale for Now Zealand mutton will be gigantic, and that the increase of the industry in the colony will add materially towards the prosperity of New Zealand, and kelp her to pay off the heavy debt which now so embarrasses her advancement." ,l Bo you deal in American beef '!" "I have Home from the United States, and I find the sale for it is advancing us its nutritious qualities become bettor known. I feel 1 have a great future before me in • teaching the public that they can now purchase meat at fair market prices. Ido not oak the public to come to my shop, us 1 do nob care from whom they buy, so long as they purchase New Zealand mutton, and get the very best at a fair and reasonable figure. lam only asking them to buy at a lower figure the same article for which thousands of them have been paying a high price. The one great feature of my scheme is that 1 only deal in one class of article, the belt. A child of seven or tin old woman pf 70 can en.no to my shop, and both would be treated alike. Even the much-despised poet-cud a.iyiug 'one lug,' would bring the same article as a descriptive column of your a per I trust in the near future to see Wew Zealand mutton in universal use, and men, and only then, shall I be satisfied."

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/NZH18930427.2.60

Bibliographic details

New Zealand Herald, Volume XXX, Issue 9185, 27 April 1893, Page 6

Word Count
696

NEW ZEALAND MUTTON. New Zealand Herald, Volume XXX, Issue 9185, 27 April 1893, Page 6

NEW ZEALAND MUTTON. New Zealand Herald, Volume XXX, Issue 9185, 27 April 1893, Page 6