Page 6 Advertisements Column 2

Northland Age, Volume II, Issue 36, 10 September 1930, Page 6

W hat are the outstanding qualities the discriminating smoker looks for in his tobacco ? Well, to begin with flavour, of course, and aroma. Likewise *?ach “fill’ should burn away to the last shred. It should be possible, too, (if desired) td smoke for two or three hours at a stretch without the smoker experiencing satiety—or a burned tongue. The tobacco, moreover, should have no ill after-effects. But where, it may be asked is tobacco combining so many excellencies to be found ? Well, you may look for it in yain amongst the imported brands, poisonuous with nicotine as most of them are. Yet it is procurable here in New Zealand at any tobacconists 1 Our New Zealand toasted tobaccos answer all the above mentioned requirements and are probably the purest in the world. The toasting progress to which they are subjected rids them of most of their nicotine, and makes them safe to smoke to any extent. There are only four brands of toasted manufactured —Riverhead Gold, Cavehdish, Navy Cut No 3 and Cut Plug No 10. But beware of imitations 1

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