Page 4 Advertisements Column 3

Nelson Evening Mail, Volume XLVIII, Issue XLVIII, 12 July 1915, Page 4

(HE balance of our LADIES' COSTUMES must be cleared out before Stocktaking; so they've been cut down in price until profits have absolutely vanished. This is a dandy opportunity for you to ijot *a STYLISH COSTUME for little more than half the original price. Hustle to these money-savers now. LADIES' SMART TAILORED COSTUMES, in smart, serviceable Tweeds —no two alike—for 255, 355, and 40s each. Reduced from 45s to 60s. LADIES' EXCLUSIVE MODEL COSTUMES—very smartly cut and beautifully made—in "smart TWEEDS and ALL WOOL FINE NAVY SERGES —including the, famous "Classic" and "Petone" Brands —at 355, 455, 555, and 60s. Re : duced 50s to 955. Some of these Costumes are showing in one of our Hardystreet windows. CONFIDENCE V. BLUFF. HE old Barnum idea that people like to be fooled is obsolete. Likewise tho fancy that -advertising which consists s of catchy phrases or glaring types could sell anything and everyLIGHTBAND'S GOOD FOOTWEAR requires no such advertising to boom it; but of course we continue to make known its goodness —'but by honest, straightforward statements. • It retains fullest confidence, for it is always as good as it looks—is always in •accordance with our high quality stanand so remains the ; favourite by P.O. BOX 38; 'PHONE 37,;' TRAFALGAR STREET, NELSON. THE SHOP FOB PRESENTS

rSAF4LGAB STBBBTf We fira Thoroughly BRITISH (We nevzt do' things by. halves; and we always give • Square Deal.) < If onr adMce mean* losing" the job, WE ApVI&B YOU TRUTHFUIiLXIf we are entrusted -with the work, WE PERFORM IT F AITHFUXLY. -'•".; . Aivr, BRANCHES OF OUR TRADE are thoroughlyunderstood by p», gas, koop repairs; SANITAKY .••. ■/■■■::■■■.".■ WORK, HOT AND COLD WATER, ELECTRIC BELLS, ETC, ETC., IS HARD^-STREBT. BY AN ENTIRELY NEW :: PROCESS. A Special Display is now Showing at the fPirasrai HARD* STREET. Tel 182.. OPHTHALMIC OPTICIANS; 3iß LAM ETON QUAY, WELLINGTON \ CONSULTATION FREE. TISITS will be made to NELSON ' EVERY QUARTER. Dates -to be advertised.