Marketing Of Primary Products

Northern Advocate, 21 July 1938, Page 13

Marketing Of Primary Products

[Special To "Northern Advocate”] WELLINGTON, This Lay. “Tho success of the policy adopted in regard to ,he marketing of butter and cheese, which wss clearly indicated in the first ye-u* after its inauguration. has been fully maintained, and there has been general agreement among these qualified to judge that the present procedure is superior to the procedure of the past," stated the W. Nash last night. Big Saving Claimed. “An analysis of marketing costs discloses,” Mr Nash said, “that the saving on butter marketing is 12.89 d. per cwt„ or a total savingon an export of 150,000 tons of £161,125. Correspondingly, the saving on cheese marketing amounts to 8.275 d. per cwt„ or a total saving on an export of 85,000 tons of £58,614. Thus, on the export trade in butter and cheese, there is an approximate annual saving to the industry of £219,73!). Service at Loudon End. "The London agents appointed by the Government to sell butter and cheese have renderd excellent, service, and they continue to act in full and friendly co-operation with the department. “The shipping programme is designed to provide regular shipments of butter and cheese in quantities to meet the needs of the markets, while the distribulion of butter and cheese in tho United Kingdom has been widened by means of direct shipments to the main United Kingdom ports. In particular, regular shipments have been commenced to Cardiff, Southampton. Hull and Newcaslle-on-Tyne. "Every endeavour is being made to develop markets for dairy produce in j countries other than the United Kingdom. During the past year, as a reI suit of the trade treaty recently efj footed between Germany and New Zeai land, fills outlet for New Zealand birder has been reopened, and quantities totalling 58,000 boxes wore purchased and shipped 1o that country. If was also possible to make sales to i Canada of approximately the same ‘ quantity, while the small but increasing markets for New Zealand butter in the Panama Canal Zone, the West Indies, Honolulu, and the East are being fostered. “The experience of the past two | years shows the soundness of the j present single-unit system of marketing with general sales instead j of individualised factory sales, i and of consignment selling ini stead of the mixed consignment and f.o.h. and c.i.f. selling, which was a disturbing feature in the j marketing system of the past,”