Page 2 Advertisements Column 4

Manawatu Times, Volume 65, Issue 228, 26 September 1940, Page 2

NOW AVAILABLE AT - GOLDFINCH & COUSINS - MANUFACTURED UNDER LICENSE TO -i IS Hi it's New. it's Good it's made to fit your Body NEW lOCKEY SHORT Jockey UNDERWEAR ENDS SQUIRMING. BUNCHING DISCOMFORT** AT THE CRUTCH Jockeys are here—the new Y-Tront shorts and contoured singlets—fresh from overseas’ triumphs. It’s new sensational underwear that ends squirming discomfort at the crutch—that won’t bunch, bulk nor chafe. Jockeys bring you real comfort and a greater freedom. Sleeker fit, than you’ve ever known. SUPPORT FROM THE BELT GAP OPENING ® See Special Window Display r. lOCKEY MIDWASHORTS As Illustrated Above. Jockey Midway Shorts in cotton mesh and interlock according to size. Size 32 to 42. PRICE 4/11 to 5/6 REMEMBER! EVERY PURCHASER OF JOCKEY UNDERWEAR IS INDIVIDUALLY MEASURED SO THAT ACCURATE FITTING IS ASSURED (As Uustrated Top) Jockey Shorts, as illustrated, in cottoa mesh and interlock according to »iae. Size 30 to 42. 4/6 to 4/11 (As Illustrated On Left) Jockey Shorts in silk locknit according to size. B.M. to E.X.O.S. 4 11 to 6/6 GOLDFINCH & COUSINS Jockey CONTOURED SINGLETS They're streamlined, contoured to body shape, fit neatly under Jockey Y-Pronts. The cut-away hips, shorter fronts, mean no bulking, bunching excess materials to chafe and irritate. CAN'T POSSIBLY RIDE-UP. Cut away hips make it impossible for them to ride up—the longer back keeps them anchored down. Jockey Singlets are cut to stay put, and they do. WITH OR WITHOUT SLEEVES. Jockey Contoured Singlets can be had in either the athletic style, or with short sleeves, recommended for hot weather wear because the knit fabric protects suit underarms. _ SING I ETS Jockey Athletic Shirt In cotton mesh and interlock according to size. S.M. to E.X.O.S. PRICE 4/6 to 5/11 Jockey Shirt*, short wing Jeeves in cotton mesh and nterlock according to size. Macs S.M. to E.X.O.S. PRICE 5/6 to 7/Jockey Silk Locknit Athletic Shirts, according to size. S.M. to E.X.O.S. 4/11 to 6/6 JOCKEY Y-FRONT Exclusive Features Gives Support from the Waist CONVENIENT NO-GAP OPENING Another advantago of Y-Front construction —z, convenient angled opening that can’t possibly gap because of across-body tension. Eliminates undesirable body contacts with outer clothing. NO BINDING, NO BULKING No excess material anywhere to cause squirming discomfort. Jockey fits the malo figure, is a twin to your skin. Masculino fit and 11 different sizes based on hip size. Each “Jockey” purchaser is individually measured. LASTEX WAISTBANDS LAST LIFE OF GARMENT The round rubber fibres in Jockey Lastex waistbands are specially heat treated to ensure retention of elasticity longer than the full life of the material. NO BUTTONS NO TIES NO LOOPS It's easy getting in and out of Jockeys—no buttons to undo—-no ties, strings, loops to fiddle around with. GOLDFINCH & COUSINS LTD. Phone 5732 The Men’s Store Palmerston North