GOOD ADVERTISING.
Every progressive business house recognises that it is not the amount spent on advertising which is most important, but the medium employed in that connection. To-day there are so many different forms of publicity that, to some, the choice mav appear bewildering. There is not, however, the slightest doubt that tho columns of a National newspaper offer the strongest appeal. “The Manawatu Evening Standard,” with a Dominion reputation for efficiency in production, is read with a degree of confidence not accord, ed to less influential journals. That is why its advertisement columns produce such successful results. Its advertising columns are suitable for any kind of business, and for the largest to the smallest stnra-
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/MS19350117.2.179
Bibliographic details
Manawatu Standard, Volume LV, Issue 42, 17 January 1935, Page 12
Word Count
116GOOD ADVERTISING. Manawatu Standard, Volume LV, Issue 42, 17 January 1935, Page 12
Using This Item
Stuff Ltd is the copyright owner for the Manawatu Standard. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons BY-NC-SA 3.0 New Zealand licence. This newspaper is not available for commercial use without the consent of Stuff Ltd. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.