Page 8 Advertisements Column 5

Lake Wakatip Mail, Issue 4327, 17 August 1937, Page 8

Nc one buys a poor article twice.. Therein lies the Security afforded by Newspaper Advertising Woman hive found by experience that it paye’lte ori household commodities by name. In business, too, it saves time and bother to specify well-known brands rather than enter into explanations and descriptions. Whether it’s a breakfast cereal, stockings, or soap—motor spirit, paint, or polish —the purchaser gets what he wants and what he pays for with greater speed and absolute certainty if he names the brand required. Advertised goods have to live up to a standard. Claims mala mast be sub stantiated. If the first purchase pleases, repeat orders are easily placed. Consistent newspaper advertising is guarantee of Quality. IT’S QUICKER— AND SAFER—TO BUY ADVERTISED GOODS

No other whisky gives such satisfaction as does the MELLOW matured flavour of Bell’s. ATORE YE GO. Agents f R. POWLEY&Co., Dunedin r-r%

for Better PRINTING WORK We Specialise WADS in c* csy& 'ftPfHFH B RS RfPOR "Hr. '■VC C *S?D ■■;>: i^JSr Q.nd All Other Prin Jobs O'« ! OT£S OH APPLICATION - without Obligation •s&sp-wc:

i m SL >4 I e 2 <5 M FFEE £ FLAVOUR! MAKM KBV ZEALAND WEUOL 13 QUaUfIY A® LOW® « HMsaniwmEisrifiOKro By rail or sea, you’ll enjoy you: holiday trip more fully if you travel with No. 65 Lavender Water. Cooling and refreshing. Flasks and bottles, 2s 6d to 22a Sd. All chemists