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VARIOUS SUBJECTS.

A ®!SRCI*ANT WHO WOULD NOT ADVERTISE.

, Tile managing editor ,of a New York paper tells of,an ingenious measure he once employed, while running a paper in Omaga, to Convince a refractory merchant that it paid to advertise. ~ 'in II .I.ip Vim

"I had been trying for a long time," said he, "to get my friend, a fairly prosperous business man, to insert an ad. or two, but he would invariably reply— , "'I don't believe it's any use. I never read newspaper ads. myself arid I'm not sure that anybody eise does"

"If I c'an convince you that people read the advertising pages of my sheet, you will advertise ? ' suggested I.

V 'Of course—if you can show me that it will do any good.' "The very next day I ran the following line in the lightest faced agate in the office, and stuck it in the most obscure corner of patent medicine ads.—

, " 'What is Perkins going to do about it'?' j, ; y •t/ier / . • j

"The following day the -man yjjor was iaverse to advertising hurried In- 1 to my office and advised me that people were worrying the life out of him for an explanation of the line. So he begged ,me to explain the matter in the next issue. That I promised to do if he would let me write out the explanation, and would stand for it. He agree*}, and I wrote— > j " 'Perkins is going to advertise, of course.' "And he's been advertising ever since." f r j MARRIED THREE TIMES TO TUB

Y. V/i' ■ . i-1'; «.•!! SAME WOMAN. Elliott J*. Perry, a portrait painter of St. Joseph. Missouri, has recently been married for the third time to the same woman.

Perry was married eight years atro when he was 20 years old to Mjss Winnie Philpot, of Humboldjt, Nebraska, • who was then ,18 yjears old. She and her husband had been playr M mates in childhood.

The day after the wedding it. found that the marriage ceremony had been illegal, as the'licence, hart been obtained in Pawnee County.

Perry had taken that means of preventing his friends > from knowing that he was to be married. Another licence was'' obtained and'they were married the second time.« :

Young Perry began to study art, and was helped to some extent by his wife's father, who is a banker at, 1 Humboldt. He was unable to earn"*" much money at first, and finally decided that he would go to Paris to study. His father-riri-law objected, and would not advance any monfifc*| to him.

Although .. many difficulties, were in.,the way, Perry went to Paris. "He' left home without money, but earned enough to live on. He was absent about five years, and when he returned home, he learned that'his wife had obtained : a divorce. For a time, while in Paris he had heafd from his wife regularly and then the letters had ceased. s '

When Perry came back he sought \> his wife and found her. She told hifti she had got a divorce at the iiff stigation of her relatives, who desir- v nd that she marry a rich man; but this she refused to do. ,She tojfl her divorced husband she was willing to marry him again and soothe nuptial knot was tied for the third time. JAPANESE MILK. In a recent number of a Japanese Journal a Mr. T. Kalajama described ■,

a process for the manufacture of a vegetable milk, the properties of which would render it highly suitable for use in tropical countries. The* i§ ; frpm i a well-known member of the leguminous family; '• of plants,.; 4na?ysy. thr soja bean), 'which is &%very popular article of food among the ChinespThe beans are first of all softened

by soaking, and arc then, pressed aiwJ boiled in water! The resultant, liquid

is exactly similar t,Q cows' milk in appearance, but it is entirely different in its composition.

This soja bean milk contains 92.5 per: cent, water, 3.02 per cent, proteine, 2.13 per, cent, fat, 0.03 per

cent, fibre. 1.88 per cent, non-nitro-

genous substances, and 0.41 percent, ash. Kalajama added some and a little phosphate af potassium (in order to prevent the elimination of the albumen), and then boiled the mixture down, till a substance like

condensed milk was obtained ; this "condensed vegetable milk" is of a

yellowish colour,.; and has a ypp'. pleasant taste, hardly to be distjjn-;. guished from that 1 of real <*ows milk, 'it is recommended as a -; cheap and good substitute for condensed cow 3* milk. ;.. . i j. •> -/A *--' 1 '

CAUGHT AGAIN. A gentleman who wafi.out driving, not being quite sure of liis direction,

pulled up where an old man ""as breaking stones, and said* "My''mail, can you tell me where this road goes to?" "Why," said the stone-breaker, "it don't go nowhere, as I knows on, mister. It's always here when I coma of a morning, and I always leave it Jfl here when T goes home." Not being able to extract any fur- H ther information, the gentleman drove on., Returning later, however, he thought ha would getjhtsigwn back. ' "John." f; he said, to his groom, "just ask that man Uhe vants a ; fool's job." V John gave his master's message, but was taken aback somewhat when ■ the old stone-breaker replied : ■ "What ! Have you got the sack, or 1 is the governor going to keep two.?"

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/LWM19080519.2.5

Bibliographic details

Lake Wakatip Mail, Issue 2660, 19 May 1908, Page 2

Word Count
894

VARIOUS SUBJECTS. Lake Wakatip Mail, Issue 2660, 19 May 1908, Page 2

VARIOUS SUBJECTS. Lake Wakatip Mail, Issue 2660, 19 May 1908, Page 2