THE EVOLUTION OF THE “STAR.”

Lyttelton Times, Volume CXVI, Issue 17030, 3 December 1915, Page 6

THE EVOLUTION OF THE “STAR.”

Messrs Adams Ltd. are at present making a very interesting display in tho wi/ndows •of their headquarters showrooms in High Street, illustrating the evolution of the bicycle. The exhibits, of course, are all “Stars.” First comes an old “high bicycle” with its 60-inch wheel, followed by one of the earliest “safeties,” a weirdly-framed contraption with solid tyres, which was a gold medal winner at a southern show. Then there is a “safety” of the early pneumatic tyre era, while the “boom year” of 1900 is represented by a quite modern-looking “ Star ” with the reinforced frame considered necessary at that period to bear up heavy riders. Concluding the exhibit is tho latest 1915 model “ Star,” a neat, beautifully finished machine, right in line with the requirements of to-day. Those earlier “Stars” cost anything up to £3O, but the “ Star ” to-day, at £7 10s, is a better machine in every respiict—stronger, lighter and infinitely easier to ride. The exhibit emphasises the fact that the “Star” is an old friend of Canterbury cyclists, and t)iat Adams Ltd. arc giving their customers the advantage of modern scientific factory methods, which produce a better machine at a tithe of the cost of the bicycles of earlier years. To-day tho firm is offering “ Superbe Swifts,” the best British bicycles, at £l2 10s, the “ Superbe Star ” at £lO 10s. and the standard model “Star” at £7 10s. The moral is that it pays to deal with the big, old-established firm, with a Dominion-wide business. Adams Ltd., Headquarters Showrooms, High Street, Christchurch. (C. S. Orr, Bicycle Department Representative.) 189 S