Page 7 Advertisements Column 4

Hauraki Plains Gazette, Volume 54, Issue 32645, 14 November 1945, Page 7

“Why do people smoke?” asked a London weekly recently, and invited readers to reply. The prize 'was awarded to the man who wrote: “Because it makes 1 life better worth living.” IBut does it? Provided your baccy is CLK. smoking certainly helps a lot to brighten existence; but if it’s loaded with nicotine as so many brands unfortunately are, instead' of cheering the pilgrim on his way it may affect his nerves, throat or heart, and play up generally with him. But given the right baccy it’s a boon and a blessing unspeakable. And the right baccy is within the reach of every New Zealander! Grown and' manufactured in our midst, “toasted” combines exquisite flavour and aroma with great purity because toasting frees it so considerably of the injurious nicotine and makes it siafe for even the heavy smoker. The five (and only genuine toasted brands, Cut Plug No. ■■ 10 (Bullshead), Pocket Edition, Navy Cut No. S (Bulldog), Riverhead Gold and Desert Gold, merit their wide popularity. They’re unique. There’s no other tobacco to compare with them.