BRITISH COMMERCE

Hawera Star, Volume L, 18 December 1930, Page 9

BRITISH COMMERCE

PRINCE! OF WALES’ APPEAL. OLD METHODS INADEQUATE. (United Press Association—By Electric Telegraph Copyright.) LONDON, Dec. 17“Here in the Guildhall, where my father a generation ago besought England to ‘wake up,’ ] appeal to leaders of British trade to wake up, thoroughly consider, and act,” said the Prince of Wales decisively at the Incorporated Sales Managers’ banquet. He called attention to the fact that Britain for several years had been losing ground at home. People must realise the risks attending the maintenance of methods which were satisfactory last century, but which were inadequate in the present conditions. Salesmanship, like sportsmanship, needed love of adventure, courage, endurance, energy, initiative, judgment, unselfishness and philosophy, to meet / the set-backs and be unrattled. The I great game of commerce required all these qualities, besides expert education. The Prince urged that public schools and universities should recognise these needs and provide training designed to produce recruits for trade, suitably equipped to battle against the organisation of other countries. Employers should recognise the l need of appropriately educated and well paid staffs if British trade is to live and grow.