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Grey River Argus, 22 January 1943, Page 1

"Twenty cigarettes a day?” laughed ihe tobacconist. “That’s nothing! Why. some of my ‘regulars smoke twice as many and one of them smokes a hundred!” “He must be a whale for them!” murmured the customer. “Weil, a hundred’s p’enty,” admitted the tobacconist, “but u whole lot dewinds on the tobacco—even twenty a day’s too many if you smoke the wrong brand. I smoke cigarettes mysnlf—heaps of ’em—but they don’t hurt me worth a cent, because my favourite's Riverhead Gold, and . as that’s toasted, with hardly any nicotine in It. I’m as right I'S rain! It’s toasting that cleans up the nicotine.’’ “Isn’t there, anot her toasted cigarette tobacco?” queried the customer. “There is,” said the tobacconist. “Desert Go'd—Al at Lloyd’s—so are-tiie three other toasted brands: Cut Plug No 10 (Bullshead). Cuvend'sh and Navy Cut No. 3 (Bulldog). But they’re tor rhe pipe. Fact is, smokers are a jolly sight more particular than they used to be. Must have the best now! —and they find it in toasted. ’ So that’s 1 iow’one more convert to toasted was made! —Advt.