Page 8 Advertisements Column 8

Gisborne Times, Volume LXXIII, Issue 11950, 22 May 1933, Page 8

JOHN WANAMAKER—“Prince of Retailers.' John Wanainukcr commenced business in April, IS6I. ..The iu-st dav's takings amounted, to £.3 yjd. Of tliis amount lao spent £5 on newspaper. advertisin'l' for next dav's business - aud kept Gs y.UI in the till • for change. He mumtamsd , that . general policy, and built up America’s greatest retail business. John Wanamaker was tho “ bignest. retail advertiser ; in tlio world. Most of the successful retailers in America built their businesses on their policy of putting all their protits back into advertising duringthe earlv days of their growth, using principally the “family” newspapers. y ' s . MR. RETAILER— ’. - J A : The “Gisborne Times”- circulates every wogk-day morning oyer the whole of the . East Coast districts from'Wairoa to Capo-Run-away, • and along the- Bay of Plenty as far- as -Whakatane.. It is well worth your, while to inquire concerning its possible*-- service to you. If you desire - to extend • your business, let, jus talk it over. Phono-or- drop us a- lino and our canvassers;? will gladly;.call and see you., ' ~i