Page 2 Advertisements Column 3

Gisborne Times, Volume LXVII, Issue 10510, 14 February 1928, Page 2

Sherlock Holmes, the famous detective of fiction, smoked strong black shag tobacco and derived inspiration from it when puzzling over some problem of more than ordinary complexity. Shag is too full-flavored for many smokers. It contains a lot of nicotine, and excess of nicotine is a bad thing. The habitual use of such tobacco is bound sooner of later to affect the •onsumer injuriously. Unfortunately practically all imported tobaccos are heavily charged with nicotine. And in Unit respect they differ essentially from our New Zealand-grown tobaccos, the comparatively small amount of nicotine which constitutes one of their chief recommendations. ‘ Also—and this is important—they are all toasted, and toasting brings out the flavor of the* leaf in a .lost rernar f-ffile way. There are several lira am of til's popular tobacco. P.ivcrhead Gold mild, Navy Cut (Bulldog label) hiechi'm and Out Plug No. 10 Bull’s Head; full strength. Each,of .hem has itg merits. That seasoned smoker, Sherlock Holmes, would doubtlessly prefer the last named.