Page 3 Advertisements Column 2

Gisborne Herald, Volume LXVIII, Issue 20567, 29 May 1941, Page 3

A chap who attended an Auckland smoke concert smoking a big cherrywood got unmercifully chaffed because he was known as a notorious tobacco-hater. Asked to explain, he said with a grin: “Well, boys, one lives and learns, and 1 have not onjy learned to smoke a pipe, but to realise how utterly mistaken I’ve been. Tobacco, I freely admit now, is one of the real joys of life.” Hearty congrats followed. "Take you long to learn to smoke, old chap?” somebody asked. "No. You see, I learned on New Zealand toasted —Kivcrhead Gold. It’s very mild. Now I’m smoking something stronger—Navy Cut No. 11 (Bulldog), or Cut Plug No. 10 (Bullshead), or Cavendish. All prime, every one of them." “And so say all of us!" came the laughing chorus. A jolly evening followed. The popularity of "toasted” is easily explained—the flavour is unique, the aroma captivating, and the toasting does away with the nicotine. You never tire of this splendid tobacco, which, remember. is perfectly harmless.*