Page 6 Advertisements Column 1

Evening Star, Issue 25684, 7 January 1946, Page 6

BATH-TIME m* m I After a hard day’s toil or keenly contested sport nothing ismore appreciated than a hot bath. Yet the zest of any hot bath is reduced if the water'is hard. Hard water wastes soap—you, know how the soap will not lather. Thanks to chemical research the secret of hard water and its cure were discovered many years ago. ,If soft-water makes holme washing easier and more pleasant, it is a necessity for Industry. Until the chemistry of water was fully understood factories had either to be built in districts with suitable water, or else suffer the disadvantages of hard water. Nowadays* water can be made suitable , for use in factories wherever they are sited, and even naturally soft water can be improved for special purposes. In peacetime you threw bath salts into your bath. The industrialist installed a water softening plant or used chemicals to reduce the harmful effect of- hardness. The work of the chemist is bearing fruit, as it so often does, iii unexpected directions. No. 18 in the "Services of an Industry” series inserted by CV IMPERIAL CHEMICAL INDUSTRIES (N.Z.) LTD.

Breakfast so serve ‘Cream o* the Oat* A PRODUCT OF FLEMING & CO. LTD., GORE.

a Stop perspiration problems Your prettiest dress will catch sad hold perspiration odour. Prevent this threat to your feminine charm use Liquid Odorono,' the choice of conservative and fastidious women everywhere. Easy to apply, it does not irritate skin nor harm the finest fabric, it prevents perspiration Stains. But do you prefer a ■cream deodorant? Then use the new snowy-white nongritty Cream Odorono ODO RO DO Distributors: VAN STAVfREN BROS. LTD., 38 Taranaki Street, Welllnston.