Page 10 Advertisements Column 1

Evening Star, Issue 23744, 27 November 1940, Page 10

/N THE CITY OF BAGDAD lived Hakeem, the wise one, and many people went to see him for his counsel, which he gave freely to all, asking nothing in return. There came to him a young II man who had spent much hut got little, and said: “ Tell me, tvise one, what shall I do to ' receive the most for which I spend?” Hakeem answered, “ A thing that is bought or sold has no value unless it contain that which cannot be bought or sold. Look for the priceless ingredient” “ But ivhat is this priceless ingredient? ” asked the young man. Spoke then the wise one: “My son, the priceless ingredient of every product in the market-place is the honour and integrity of him who makes it. Consider his name before you buy.” FRIGID AIRE has the priceless ingredient. A quarter of a century ago Frigidaire pioneered electric refrigeration. Its honour and integrity in the market place has given it leadership in the industry ever since. There are more Frigidaires in use to-day than all other makes combined, but EVERY refrigerator is not a Frigidaire, so be sure you buy only the best —the one and only FRIGIDAIRE. • S-YEAR WRITTEN GUARANTEE With a Frigidaire you KNOW before you buy that it will cost you nothing in replacement or repairs for five years to come, for every Frigidaire is SOLD with a WRITTEN Guarantee the Frigidaire 5-YEAR PROTECTION PLAN covering both parts and servicing. Backed by the makers themselves—General Motors Ltd. • PAYS FOR ITSELF IN SAVINGS A Frigidaire in YOUR home will pay for itself in the food savings it makes possible. In addition to eliminating food wastage, it enables you to buy perishable foods in larger quantities and thus at cheaper prices. You can have a Frigidaire TODAY, for a small deposit and then easy monthly payments to suit your own convenience. Sold only by ELECTRIC REFRIGERATION (N.Z.) Ltd. (Refrigeration and Air Conditioning Engineers) Note new address: 141 PRINCES ST. (Two Doors Above Dowling Street) , DUNEDIN.

s:>>'xyv. S J m / S 4, V- '■ #*■ «*% * *isS # You will recognise this new Listerine Tooth Paste by the Blue Carton m s % The Girl “Luster-Foam,” the energising agent in New Listerine Tooth Paste, has amazing penetrating power, and reaches with an aromatic “bubblebath” portions of the teeth that ordinary tooth pastes seldom reach. V r • '• Listerine GEORGIA CARROLL World Famous Artists' and Photographers' Model, says, “1 attribute the pearly whiteness of my teeth to the regular use of Listerine Tooth Paste.” A BIG ADVANCE IN TOOTH PASTE FORMULA Not until you try the New Listerine Tooth Paste itself can you appreciate what a dental improvement it is .. . what Super Cleansing it gives . . . T HE ‘ EVENING STAR ’ is the best Medium for Advertising HOUSES FOR SALE, SECTIONS FOR SALE. DAIRYFARMS FOR SALE, BOARD AND RESIDENCE, WANTED EMPLOYMENT. I HEALTH I MEANS HAPPINESS I reaves g GIVES YOU. BATH I “GALVO” THE BEST ROOF PAINT. Tile Red, Red Grey, Bangor Slate, Cherry Red. Permanent Green S F ABURN LTD., 389 Princes street