BROADCAST APPEAL

Evening Post, Volume CXXXII, Issue 42, 18 August 1941, Page 9

BROADCAST APPEAL

GREATER SUPPORT URGED

An appeal to the people of the Dominion to support the National Savings Campaign in still greater numbers was made by the chairman of the National Savings Committee, Mr. T. N. Smaliwood, in a National Service broadcast last evening.

j Mr. Smaliwood opened his address by comparing a statement made early in the war by Lord Halifax with an appeal made by Goering to the German people. The implication in both appeals, pointed out the speaker, was that the sum total of individual effort determines the strength of the nation, and to give full effect to this wishful thinking must give place'to deeds. "I have made mention on previous occasions," continued Mr. Smaliwood, "of the comparative paucity of our saving efforts in relation to our Motherland and sister Dominions. Apart from several magnificent examples in smaller townships, our present position does not giye us great cause for pride. "The objectives on the financial home front now are three. The first is 250,000 pledged national savers solidly behind our fighting forces. So far we have 200,904 and the National Savings Committee is _ appealing for another 50,000 without delay. The second objective is to raise £3,000,000 from national savings during the year ended March 31, 1942. So far we have raised £2,526,063, of which £1,204,607 has been received for the curreut financial year. Three million pounds a year will entail each individual making a determined effort each week to deposit a minimum sum, however small, and to exceed it whenever possible. To assist in making regular small savings, it is suggested that greater use be made of group savings schemes, through which, by voluntary arrangement between employer and employee, a deduction is made from earnings for deposit in an employee's own national savings account. If there is no savings group at your place of business, don't wait for the organiser to call. Send to the nearest post office or savings bank for forms and start the group. "The third objective is the war loan, the receipts from which will be used for the same.purposes as national savings," said Mr. Smaliwood, "and it is a challenge to financial institutions and people of means."