TAKING STOCK

Evening Post, Volume CX, Issue 137, 6 December 1930, Page 12

TAKING STOCK

-DAISY PKICES

STATE OF THE MARKETS

■'/_ "EyMng.Post-,'-' Cth December. jrr.-^t'-.St'eWa^t;.' president of tho Auckland .GkariiFe!?'. . eft; Commerce, iv reviewing the resiil|s^;\i^f recent Imperial Conference, ■iioMs--Xii!it s ( jia6re are "several lessons that New Zealand should learn therefrom. "We must:be/ prepared (he says) to meet all: competition {iv the marketing of our produce and "'not rely on getting any preference. ' .;' | "We mustjsojt out to fii.d put why two of our leading products—butter and cheese —are in lesserf demand than Danish and Canadian respectively; also why at the present time tiie best price for our butter is 22 per cehti. 'less than Danish, and the best price for/cheese is Wa per cent, less than. Canadiaß. - "The Xe.w j Zealand producer in each case is puzzled, and naturally so, as, up to the. present, he has been led to believe our standards of quality in each commodity "vgerel outstanding." .'■' Therefore the questions arise: (a) Are tlie qualities of; each suitable 'for- the Horhe-'m'drlwjt, i.e., of-a quality and taste that will "'. create and maintain a, keen dera,and from tie consumer; and if not, what is required to be done to make them so? and (b) ire our marketing and publicity efforts in Great Britain such that they receive the/ support and co-operation of the houses and the'goodwill of" the .^uj/ing public?