NEW ZEALAND PAVILION

Evening Post, Volume CX, Issue 48, 25 August 1925, Page 5

NEW ZEALAND PAVILION

PROPAGANDA AS GOOD AS LAST YEAR

COMMISSIONER'S STATEMENT.

(fiiOM our Own correspondent.)

LONDON, 9th July,

"As far as New Zealand is concerned, I am quite sure that the propaganda at Wembley is quite as good this year as last year." This is the opinion expressed by Mr. A. F. Roberts, the New Zealand commissioner. "Last year," he added, "there were so many people who were of no real value for advertising purposes. This year we have people who are really interested. They see everything they want to see. I am quite certain that the Exhibition is as of much Value to us this year as last—probably more so."

Last Saturdays tally was kept of the number of people entering the New Zealand Pavilion. I'he total was 24,C00, which was a third of the number who passed the turnstiles into the Exhibition grounds. Last Saturday, "too. 4000 people saw the cinematograph pictures, and every other day the hall is full for all the sections. The number of people who visited the cinema between 9th May ftnd 26th June was 100.000. A special feature of this year's Exhibition is the large attendance of school children. The applications from teachers for quantities of literature are very numerous, the object being to make tho pamphlets thus obtained the basis of geographical lessons.

The New Zealand restaurant- is being greatly patronised. .Last, year the average takings for a week were £800. In spite of the smaller numberß who are visiting Wembley, the average for the New Zealand restaurant has been over £650. Last week the figure went up considerably, and over a few days the average takings were £900 ■ a „ weqk. There ig great demand for the New Zea- [ land lamb, which is served beautifully cooked, and the quality of the meat is of the best. The fact that the public may have their meals on the piazzo or on the, lawns overlooking the lake- .is another attraction. ■ There is a steady sale of books at the bookstall, both, of works on New Zealand and books by New Zealand authors. I It is not a commercial, proposition, of course, but it is' a very good propaganda agenoy. Mrs. 1 Gifford-Moore and her assistant know New Zealand well, and they are able to give a great deal of ussful information to many who stop at the stall to look at the books. - BUTTER-A NEW. SCHEME. Batter continues to be an excellent ■agent for propaganda purposes. A new scheme has been set in operation. Some attractive plated butter knives have been purchased at a price which works out at 'threepence each, and one of these is presented to each buyer of a carton of butter. Last Saturday Some 1200 packages of butter were disposed of, and the average for the' week-days stands at about 600. A new carton machine has been installed, and the butter may be cut and packed on the premises. Each evening there is an imposing array of packages ready to be posted to addresses in many parts of England and to ' countries on the Continent. Even visitots from Germany have given their orders. Another new feature of interest at the dairy-produce stall is the supply of small cheeses, weighing «ach under 21b, and selling at 2s 3d. These cheeses are an attractive reminder of the Now Zealand) pavilion. Apples have been got ridi of satis-1 factorily, but not so well as last year, when Australia and New Zealand had the monopoly. This year stalls have been erected in all parts of the ground, and apples from various sources may bo obtained. I Greenstone* ornaments are another selling attraction at the postcard stall in charge of Messrs. Tanner Brothers. The sales in the past have encouraged those in charge to place on view to-day a number of more expensive articles. One may, for instance, purchase a greenstone eggcup for £10; a spoon to match for £7; clocks eet in greenstone for £7; and necklaces range from 25s to 63a. Among distinguished visitors to the Pavilion have been the Earl and Countess Kincardine, the former being High Commissioner for Scotland. Mr. Roberts Was their- guest when he visited Edinburgh recently. Lord Elgin is a keen farmer himself, his estate being in Dunformline, and.he showed special interest in the wool exhibit and the dairy produce. The Imperial Economic Committee is to visit the Pavilion next Tuesday and afterwards to take tea in the reception room. The object is to give the members of the Committee a clear idea of the produce they are discussing at their weekly meetings. Every day in the Palace of Industry a demonstration is given of the cooking of Empiro food. This is being given under tha auspices of the' British Gas Industry. A few days ago the Countess of Liverpool was the chief speaker of the day. Mr. Kobcris introduced her ns tho wife of an ex-Govternor of New Zealand, who had taken a very great interest during her spven"years' in the Dominion in many domestic problems. ' Lady Liverpool spoke mi the chief exports of New Zealand, and llio hygienic I methods by which they arc prepared. I Sho explained tile methods <if the dairy 1 factories and of the frPMiing works, anil said that people in tins country need have no fear that anything froli.i New Zealand is not pmo. Tho New Zealand ( Meat Control Board has arranged to supply New Zealand lnmlis for demon- , stration purposes. Naturally the quality I of the meat is of the best, it is prepared I by those Who know how to cook it, and tho result gives complete satisfaction.

The cabla iicWs in this Issue Accredited to flic Times" tins appeared In tint Jftiirmil but only where exiitesSj ntnlei! Is such iie«? til* editorial cpluioa oi "Tlio XUni»" .