Page 5 Advertisements Column 4

Evening Post, Volume CV, Issue 91, 17 April 1923, Page 5

CLEVER BEAUTY SECRETS. REVEALED BY A LONDON CHEMIST. This series of articles by E. W. Smith, M.P.S., a X '"^■iS?t» qualified registered ffilugijjl,*aj«*j| London chemist and ■n^i ||Sj||jjjL pharmacist, is parP^xoSil iisO "ou^ar^v interesting because of its anthJ§si!lS(ssry oritativeness. Cony^SSf sidering the bewil>»of»|§||P:L dering mass of \|l& t«<i\«s?.lf!!w toilet requisites now Wl^!^ X<^W offered to the pub>~f^ *'$? r- Smith's u-k-^4J^ simple and homely suggestions should come as a, great relief to the puzzled beauty seeker. The dispensing chemist, above all others, is in a position to judge results from long experience with thousands of cases. Mr. Smith has made a special study of the chemistry of beauty culture for many years, and the time is ripe for some such expert's clear statements, backed by the authority of experience and knowledge. RENEWING COMPLEXIONS. It is foolish to attempt to cover up or hide a sallow complexion, when you can so easily remove the sallowness itself Rouge and the like on a brownish skin only emphasise the defect. The better way is to apply pure mercplised wax—the same as you would cold cream—putting it on at night, removing it in the moming with warm water and soap, following with a. dash of cold water. The effect of a few applications is simply marvellous. The half-dead cuticle is absorbed by the wax —painlessly, gradually, in tiny, imperceptible" particles—revealing the beautiful velvety white new skin beneath. No woman need have a sallow, blotchy, pimply, or freckled complexion if she will just get somo good mercoliscd wax and use as suggested. FEMININE MOUSTACHES. To women who are annoyed by disfiguring downy hair growths a method of permanently eradicating the same will come as a pieco of good news. For this purpose pure powdered pheminol may be used. Almost any chemist should be able to supply an ounce ■of this drug. ■ The recommended treatment is designed not only to remove the disfiguring growth instantly, leaving no trace, but also to actually kill the hair roots without irritating the skin. THE KISS CURL. I cannot too strongly condemn the use of the hot curling-iron. It means death to tlis hair eventually. Moreover, it is entirely unnecessary. The hair can be made beautifully wavy and curly to any extent and in any form desired, merely by using such a simple ingredient as pure silmerine. This perfectly harmless liquid should be applied to the hair with a clean tooth brush afc night. In the morning you will find that a. very beautiful natural wave and curliness has resulted, and the effect will last many days. The liquid silmerine is very beneficial and is not sticky or greasy. A couple of ounces should last a very long time. THE MAGNETISM OF BEAUTIFUL HAIR. Beautiful hair adds immensely to the personal magnetism of both men and women. Actresses and smart women are ever on the look-out for any harmless thing that will increase the natural beauty of their hair. The latest method is to use pure stallax as a shampoo on account of. the peculiarly glossy, fluffy, and wavy effect which, it leaves. As stallax has never been usedjnuch for this purpose, it comes to the chemist only in sealed packages, enough for twentyfive or thirty shampoos. A teaspoonful of the fragrant stallax granules, dissolved in a cup of hot water,, is more than sufficient for each shampoo. It is very beneficial. and stimulating to. the hair, apart from its beautifying effect. WHAT WOMEN HATE. Every woman hates a shiny nose and a dull or greasy complexion. Few know that there is an instantaneous remedy at hand in the home, one that is absolutely harmless and that defies detection even under the closest scrutiny. If you have no cleminite in the house, get about an ounce, and add just sufficient water to dissolve it. A little of this lotion applied to the face will instantly cause the greasiness to disappear, and the skin will have a perfectly natural, velvety, youthful bloom that any woman might envy. The effect will last for many hours, and. n) powder is required, even under the most trying conditions, indoors or out. To prepare the face, neck, and arms for a long evening in a hot ballroom nothing can compare with this simple home-made lotion.—Advt. COMSXDEEk HERE IS ONE WAY. COCOA is a " demand " beverage at this time of the year, and housewives may effect considerable savings if they purchase their supplies here. We have Just landed from Caley's, Norwich, a big shipment of their Famous Cocoa, of exquisite aroma and fine flavour, and with a maximum content of nourishment. CALEY'S NORWICH COCOA CALEY'S NORWICH COCOA CALEY'S NORWICH COCOA Should be served at all meals. We sell Calay's in convenient packings, and can thoroughly recommend the line to those who desire Beat Quality at the Lowest Price. ilb tins 9d Jib tins la 6d lib tins ....: 2s 6d INCLUDE CALEY'S COCOA IN YOUR NEXT ORDER. W. CAMPBELL, LTD., " THE QUALITY GROCERS." Telephones: Manners street, 443 and 163. Cuba street, 20-695. Riddiford street, 24-004. FOR SALE. HUPMOBILE CAR, MODEL N. PRIVATE owner wishes to Sell hie Car of this fiimous make and model. Has dono only 20,000 mjles. Car is very smart in appearance, and is in splendid order mechanically. Price £300. Apply CLARKE AND CO., 212, Lambton quay.