BEST BUSINESS ASSET.
A successful merchant, when asked the question, “What is the best asset of a business house ?” said : ‘The best asset a business house can possess is a reputation for absolute truth.”
Such was the exhortation lately given to a young man who has yet to arrive by a veteran who, in wellearned retirement, can comfort himself with the reflection that he has been one of the most successful business men of the age. To the cynic advice of this quality may seem, perhaps, to call up shades of George Washington at the period when “he couldn’t tell a lie.” But men of sense long ago have realised that, even should they brush the question of morals aside and be content to argue the matter from its lowest and most cynical standpoint, the truth-telling policy still remains the best ; in fact, the only possible working policy for the man who aims at any definite and lasting success in business.
The truth-teller is, in short, the only man who stands to make good in the business field ; he is the, only man who counts to any really vital extent.
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Bibliographic details
Cromwell Argus, Volume L, Issue 2647, 10 November 1919, Page 7
Word Count
190BEST BUSINESS ASSET. Cromwell Argus, Volume L, Issue 2647, 10 November 1919, Page 7
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